Monthly Archives: September 2017

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Google LinkSpam Algorithms Don’t Use Disavow Files

2017-09-30T08:44:47+10:00Categories: SEO News|Tags: , , , , |

I'm really intrigued by this train of Google discussion. It's around Link Spam and whether Google uses / used the disavow files webmasters submitted to populate their spam combatting algorithms. Google says no. Webmasters say yes. (SNAFU, really.) I'm in the "it'd be rude not to" camp, but don't think Google used the files directly. I also think both sides are talking at cross-purposes. Read all about LinkSpam algorithms and Disavow files by clicking the link. #SEO #SEONews #LinkSpam #Disavow #Google

Bing Says Links Are Still Important For Rankings

2017-09-28T19:31:25+10:00Categories: SEO News|Tags: , , , , |

I had to chuckle at this story. Bing, a small search engine, used by about 15 people at the last count*, has said that links are still important for rankings. In other news, the sun will rise in the east tomorrow, and set in the west. It will be brighter than the night.  I am intrigued, however, by where Bing might go with voice search and who they might go there with.  Click the link to read the revelations of the century. *The Bing User Group meet every Tuesday in the clubhouse. #SEO #SEONews #Bing #Links #LinkBuilding

301 Redirect PageRank Dilution Myth Resurfaces

2017-09-28T10:43:26+10:00Categories: SEO News|Tags: , , , , |

I'm full of back and forth this week, as Google yet again makes the point that 301 Redirects don't dilute PageRank. And yet again, a number of webmasters are keen to decry Google's message-bearers - and they have yards of stats to "prove" it. I'm kind of in the 'Google's right, but I don't think they're being wholly accurate' camp, which is full of marshmallow, twinkly stars and the like. Click the link to read about the dilution row rearing its head yet again. #SEO #SEONews #Redirects #SiteMigrations #SEOMyths

Google Says Search Algorithm Monitoring Tools Get It Right

2017-09-27T09:43:52+10:00Categories: SEO News|Tags: , , , |

I like how one week Google is dissing the algo monitoring tools as scrapers, and the next.... Well, they kind of begrudgingly admit the tools are often right. Regrettably, though, Google declined to say when the tools are wrong, and by how much, or the updates the tools miss. Read the insights and recommended actions as a result of this revelation from Google. #SEO #SEONews #GoogleUpdates #SERP

TWIS SEO News & Updates w/e 22 Sept 2017

2017-09-25T19:14:42+10:00Categories: SEO News, The Week In Search|Tags: , , , , , , , |

I enjoyed writing this week's SEO News & Updates. So much so, I thought I'd share them with you lovely people ;-) This week: Google likes the algo monitoring tools - kinda. 301 redirects don't dilute PageRank. Or do they. Bing says links still important. Who Bing? Google doesn't use disavow for linkspam. *cough* This week Google says it doesn't use click data for search rankings. Sigh. As well as some toptastic SEO Bits & Pieces. Read it all right now. #SEO #SEONews #Redirects #PageRank #Links #Bing #LinkSpam #SERP

SEO Bits & Pieces w/e 15th Sept 2017

2017-09-21T23:00:44+10:00Categories: SEO News|Tags: , , , , |

It's my favourite bit of the week, the SEO Bits & Pieces, with its usual mildly eclectic selection of reminders. silly questions and "you what?" moments. Honestly, writing this piece usually gives me a good chuckle. Read this extract from TWIS SEO News & Updates 15 Sept 2017 and marvel at the world of webmastery anew. #SEO #SEONews #EUFine #GoogleMyBusiness #SERP

Google Publishes m-dot to Responsive Migration Guide

2017-09-21T22:50:21+10:00Categories: SEO News|Tags: , , , , , , , |

I'm afraid this is a poor guide from Google. Still, it leaves more room for people like me who are good at SEO website migrations, especially as people rush towards SSL certificates at a rate of knots with Chrome62 looming. Read this extract from TWIS SEO News & Updates w/e 15th Sept 2017 to find out what you should be doing. #SEO #SEONews #SiteMigrations #HTTPS #SSL #Chrome62 #Redirects #Google

iOS11 Will Link to AMP’s Canonical URL

2017-09-21T22:29:56+10:00Categories: SEO News|Tags: , , , , |

I'm really pleased this annoying little glitch is being fixed. It will make sharing AMP pages a lot cleaner as the share recipients will get the lovely desktop / mobile version, rather than the slightly less beautiful, but fast AMP version. It's a good thing, I think. Read more in this extract from TWIS SEO News & Updates 15 Sept 2017. #SEO #SEONews #AMP #iOS11 #CanonicalURLs

Google Ending First Click Free

2017-09-21T22:11:52+10:00Categories: SEO News|Tags: , , , , , |

I think Google ending First Click Free will set the cat amongst the pigeons. If news publishers can rank with user-inaccessible content, what about other websites? I do feel sorry for new publishers though. Those glass-walled offices in big city-centres can;t be cheap. Read this SEO update from TWIS SEO News & Updates w/e 15 Sept 2017 and find out your options if First Click Free ends. #SEO #SEONews #FirstClickFree #GoogleNews #Revenue #AdStrategy

Google Reveals Search Uses Click Data to Update Rankings

2017-09-19T20:58:16+10:00Categories: SEO News|Tags: , , , , |

I love the fact that occasionally Google lets something slip. And I love the fact that many an eagle-eared webmaster is there to hear it. This can, and often does, lead to some confusion in the SEO ranks however, so be careful with the knowledge young Padawan. This is an extract from TWIS SEO News & Updates w/e 15 Sep 2017. Make sure you read the summary, key actions and background info. #SEO #SEONews #SERP #ClickThroughRates #Google

TWIS SEO News & Updates w/e 15 Sep 2017

2017-09-21T21:33:57+10:00Categories: SEO, SEO News, The Week In Search|Tags: , , , , , , |

What an exciting bunch of stories! Google: click data influences rankings. Cor! Google ending First Click Free. Booo! Links important as ever for Google Rankings. Shock! iOS 11 will link to canonical AMP URLs. Phew! Google releases very basic guide to m-dot to responsive site migration. Hmmm. And a whole heap of interesting and entertaining SEO Bits & Pieces. Read the SEO News and Updates for w/e 15 Sept 2017 now. #SEO #SEONews #SERP #FirstClickFree #LinkBuilding #AMP #SiteMigrations

SEO Bits & Pieces w/e 08 Sept 2017

2017-09-15T20:44:28+10:00Categories: SEO News|Tags: , , , , , , |

It's Monday, which means it must be time for the SEO Bits & Pieces. Your weekly round up of the marvellous minutiae of SEO. All freshly rolled and squeezed into one small postette type thing. Read this extract from TWIS SEO News & Updates 08 Sept 2017. #SEO #SEONews #GooglePlus #LinkSpam #ClickThruRates #GoogleAdwords #AMP

Google Search Console Expands Beta Testers

2017-09-15T20:30:11+10:00Categories: SEO News|Tags: , , |

I'm looking forward to the new Google Search Console when it rolls out. It may be slightly more useful than the current version. It seems to be getting closer and closer as Google expanded the group of beta testers in the last week or so. Read more in this extract from TWIS SEO News & Updates 08 Sept 2017. #SEO #SEONews #GoogleSearchConsole

Google Featured Snippets Link to AMP URLs

2017-09-15T20:21:11+10:00Categories: SEO News|Tags: , , , , , |

Hooray! Google now links to AMP URLs from Featured Snippets. Most of the time. If there's an AMP URL available. And it's on mobile. AMP isn't a criteria for picking a Featured Snippet however. Read what to do about it in this extract from TWIS SEO News & Updates 08 Sept 2017. #SEO #SEONews #FeaturedSnippets #AMP #PageSpeed #GoogleAnalytics

Google SEO Update Possum Rolled Back

2018-10-19T14:17:40+11:00Categories: SEO News|Tags: , , , , , , |

I love it when a Google update rolls back and people get re-listed. A year after rolling out, the Google Local Possum Update has reversed for a bunch of filtered businesses. If you're still affected then you need to do something about it, now don't you? *cough* virtual offices. Read all about it in this extract from TWIS SEO News & Updates 08 Sept 2017. #SEO #SEONews #GoogleLocal #LocalSEO #GoogleUpdates

New: Edit Google My Business Listings Directly In Search

2017-09-13T20:34:19+10:00Categories: SEO News|Tags: , , , , |

I love this new feature from Google! At last you can edit your Google My Business listing directly in search. You can't edit everything, and you need to be logged in to the right account. This is a really good way to reduce friction for keeping Google listings up-to-date and correct. Read more in this post from TWIS SEO News & Updates w/e 08 Sept 2017. #SEO #SEONews #GoogleMyBusiness #GoogleLocal #LocalSEO

Google: Four Things to Get Right for Mobile First Index

2017-09-12T17:18:09+10:00Categories: SEO News|Tags: , , , , , |

Well, Google is keen to give us teasers over the looming Mobile First Index. They are not complete answers, but are certainly pointers in the right direction. If you're not prepared for the Mobile First Index, you will be in for a shock, even though Google is planning on softening the blow as much as possible. Read more in this extract from TWIS SEO News & Updates w/e 08 Sept 2017. Oh, and don't forget to make sure your website is not just Mobile Friendly, but Mobile First. #SEO #SEONews #MobileFirst #GoogleUpdates #TechnicalSEO #UX

TWIS SEO News & Updates w/e 08 Sept 2017

2017-09-15T20:08:20+10:00Categories: SEO News, The Week In Search|Tags: , , , , , , |

Wow, exciting stories for this week's SEO News & Updates. Google listed critical factors for Mobile First. I was pleased that I could edit Google My Business listings directly in search. Google is using AMP URLs for Featured Snippets. The Google Search Console Beta program expanded - were you included? Google Local partially rolled back its Possum Update. The Bits and Pieces delivered on social media and links. Good reading if you ask me! #SEO #SEONews #MobileFirst #GoogleMyBusiness #FeaturedSnippets #GoogleSearchConsole #GoogleLocal

SEO Bits & Pieces w/e 01 Sept 2017

2017-09-11T10:17:27+10:00Categories: SEO News|Tags: , , , , , , |

Here's this week's exciting collection of SEO Bits and Pieces. Dealing with all sorts of future SEO developments in early stages, arcane minutiae of the job and some fun elements. We've got Google and Vogue on Home, Google ignoring links, infinite scroll, Wordpress fun and some duplication / canonicalisation issues. This is an extract from TWIS SEO News & Updates 01 Sept 2017. Read it now. #SEO #SEONews #GoogleHome #InternalLinks #SERP #WordPress #UX

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