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Read all of the posts containing the latest SEO News and Updates.I try to post something of interest every day and always give a summary of what the issue is, what action you should take as a result of the news, as well as what the background is to the SEO update.

JB’s Digital Update 23rd May 2023

2023-05-26T06:52:08+10:00Categories: Content Strategy & Creation, CRO and Conversions, Digital Marketing, Email & Customer Relations, Google Ads, JB's Digital Update, PPC & Paid Social, SEO, SEO News, Technology & Development|Tags: , , , , , , , |

This week we have a bit of a yabber about Generative AI Search. Email CTAs, Content Readability and some really groovy stats on Search usage, and PPC benchmarks. Well worth a read, but then I would say that ;-) Don't forget to like, share and follow please!

JB’s Digital Update 20th Dec 2022

2023-01-10T12:09:47+11:00Categories: CRO and Conversions, Digital Marketing, JB's Digital Update, SEO, SEO News, Social Media, Technology & Development|Tags: , , , , , , , , , , , |

I’ve got some final relevant updates before we finish 2022: Google Maps displays an "Offer Available" message under some business profile pins; Google Grinch releases a link spam update in December 2022; the ROI of personalised experiences is measured by audience performance; LinkedIn is used for content marketing. Read on to see how relevant they will be for 2023.

JB’s Digital Update 22nd Nov 2022

2022-11-23T10:24:15+11:00Categories: Digital Marketing, JB's Digital Update, PPC & Paid Social, SEO News, Social Media|Tags: , , , , , , , |

'Tis the season to go shopping, tra-la-la-la-la-la. Meta, Google and YouTube have all launched new things to help businesses sell this holiday season. Google Business Profile gains an image edit thingie, and we'd better enjoy it all because there's a recession and hard work coming in 2023.

JB’s Digital Update 8th Nov 2022

2022-11-08T21:10:24+11:00Categories: Analytics & Performance, Digital Marketing, JB's Digital Update, PPC & Paid Social, SEO News, Social Media|Tags: , , , , , , , |

Yet more excitement emerged at Twitter this week, so much that it's tricky keeping up. Facebook is laying off staff and Google is shutting various things while trying to make GA4 usable. Just another few days in Digital.

Google Santa Tracker

2022-08-13T17:18:38+10:00Categories: SEO News|Tags: , , , |

What’s this about? Ho ho ho! Mince pies, reindeer sandwiches and Google’s Santa Tracker are the order of the day. The JavaScript borked my browser unfortunately. Tch. This is an extract from TWIS SEO News & Updates 8th December 2017. #SEO #SEONews #Google #JavaScript [...]

Google Dumping AJAX JavaScript Crawling Scheme

2022-08-13T17:19:12+10:00Categories: SEO News, Technology & Development|Tags: , , , , , , , |

What’s this about Google, Ajax and JavaScript?  Hooray! At long last Google is dumping escaped fragment URLs. JavaScript developers the world over can breathe a sigh of relief. Unless they ignored Google’s warning two years ago that they were going to End of Life it. [...]

Journalists Accept Bribes To Mention Companies – Google Not Happy

2022-08-13T17:19:32+10:00Categories: SEO News|Tags: , , , , , |

What’s this about? I was pretty much unsurprised by these revelations that numerous dross-content-churn “publications” had writers who took money to mention companies, brands or products. These are one step back from Paid Links (there may have even been some linking involved) and Google is [...]

Google Increases SERP Snippets

2022-08-13T17:20:24+10:00Categories: SEO News|Tags: , , , |

What’s this about? I don’t know many people who are pleased about Google lengthening snippets in SERPs. Essentially, this is a drive to lessen traffic to a destination website (who clicks anymore?) by providing an immediate answer in search. It is also about providing a [...]

Get a Direct Link to Google Review

2022-08-13T17:20:33+10:00Categories: Digital Marketing, SEO, SEO News|Tags: , , , , , , , , |

What’s this about Direct Links to Google Reviews? I absolutely love this little hack for generating a direct link for customers to review your business on Google. This is useful for businesses large and small – you should use it now. Without stepping into the [...]

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