The Week In Search

A weekly analysis of the most important SEO News and Updates and what actions you should take to improve your organic search traffic, conversions and revenue.

TWIS SEO News & Updates 1st December 2017

2017-12-04T21:51:27+11:00Categories: SEO News, The Week In Search|Tags: , , , , , |

This week's SEO News and Updates are a fantastic read, some excellent issues, key actions and key insights: Events Structured Data Spam Penalty; PageSpeed Hype Is Getting Silly; Knowledge Panels Spreading; Google's SERP Snippets Lengthen; Generate a Direct Link For Local Reviews; As well as some exceptionally interesting SEO Bits & Pieces. #SEO #SEONews #StructuredData #KnowledgePanels #MetaTags #LocalSEO

TWIS SEO News & Updates 24th November 2017

2017-11-28T06:16:31+11:00Categories: SEO, SEO News, The Week In Search|Tags: , , , , , , |

Nominally, it was a quiet week in terms of SEO news. That is apart from Net Neutrality, YouTube ad horrors and John Mueller trolling link-builders. Oh, and some updates on link text, Featured Snippets and some amusing SEO Bits & Pieces. Not such a quiet week then. Read the very latest SEO News and Updates for 24th November 2017. They will fill your day with lightness and wonder. #SEO #SEONews #NetNeutrality #YouTube #LinkBuilding #FeaturedSnippets #InternalLinks

TWIS SEO News & Updates w/e 17th November 2017

2017-11-21T11:34:19+11:00Categories: SEO News, The Week In Search|Tags: , , , , , , |

I'm excited by this week's SEO News and Updates by a factor of 84. That's roughly how many ranking factors have been covered by major providers. Reviews are the most important Local SEO factors; SEMRush's ranking factors cause a stir; Shopping season gets underway with a SERP update; Trust Indicators are coming to Google News; AMP spammers get 3 month's notice; As well as some exceptionally interesting SEO Bits & Pieces. #SEO #SEONews #LocalSEO #RankingFactors #KnowledgePanels #FakeNews #AMP

TWIS SEO News & Updates w/e 10th November 2017

2017-11-18T07:29:05+11:00Categories: SEO News, The Week In Search|Tags: , , , , , , , |

I think this week's SEO News & Updates make for good reading. Enjoy the in-depth analysis and insights on the following topics: News Publishers Get New Google Knowledge Panel; Yelp Review Solicitation; You can now tweeeeet 280 characters; Few strong pages better than many weak ones?; No need to disavow links - issue 475; As well as some exceptionally fabulous SEO Bits & Pieces. #SEO #SEONews #KnowledgePanels #Yelp #Reviews #Twitter #ContentStrategy #LinkDisavowal

TWIS SEO News & Updates w/e 3rd November 2017

2017-11-06T20:22:45+11:00Categories: SEO News, The Week In Search|Tags: , , , , , , |

I'm excited by this week's SEO News & Updates. I think they make for really good reading, but I am biased: Google Goes Curvy On Mobile; Using Google Posts Impacts Rankings; Google Wants to Drop Structured Data; SMX AMA from Google's Gary; Cut Your Code To Improve Your Speed; As well as some devilishly distracting SEO Bits & Pieces. #SEO #SEONews #SERP #GooglePosts #StructuredData #AMA #PageSpeed

TWIS SEO News & Updates w/e 27 October 2017

2017-11-03T09:10:43+11:00Categories: SEO News, The Week In Search|Tags: , , , , , , |

I love this week's SEO News & Updates. They are full of useful and interesting information from SEO and Digital Marketing: Pruning Content Doesn't Work; International Search Just Got Harder; US businesses can now take bookings from their GMB listing.; Mobile First Index Live For A Few Sites; Google Launches Mobile Payments; As well as some exceptionally interesting SEO Bits & Pieces. #SEO #SEONews #GooglePanda #GoogleSearch #GoogleMyBusiness #MobileFirst #MobilePayments

TWIS SEO News & Updates w/e 20th October 2017

2017-10-23T20:47:18+11:00Categories: SEO News, The Week In Search|Tags: , , , , , , , |

I think the SEO News and Updates for w/e 20th October make for interesting reading as it covers off these fine stories. Read it all now, and enjoy being ahead of the game: Google Posts Now in GMB API; Google Maps Adds And Removes Cupcakes Swiftly; Googlebot Doesn't Crawl HTTP/2; New SiteLinks Being Tested; Food Ordering Comes To Facebook; As well as some exceptionally interesting SEO Bits & Pieces. #SEO #SEONews #GooglePosts #GoogleMyBusiness #GoogleMaps #Googlebot #SERP #Facebook

TWIS SEO News & Updates w/e 6th October 2017

2017-10-10T15:02:45+11:00Categories: SEO News, The Week In Search|Tags: , , , , , , , |

I think the very latest SEO News and Updates for w/e 6th October 2017 make for great reading: Google Ends First Click Free - Allows Cloaked Spam Instead; Danny Sullivan Joins Google In "Undefined" PR Role; Google's Mobile First Index Has Started Testing; Apple Kills Online Advertising (Nearly); More Organic Clicks Going to Paid; As well as some exceptionally interesting SEO Bits & Pieces. Read it now. #SEO #SEONews #Google #MobileFirst #Apple #AdStrategy #SERP #ClickThroughRates

TWIS SEO News & Updates w/e 29 Sept 2017

2017-10-03T16:45:36+11:00Categories: SEO News, The Week In Search|Tags: , , , , , , |

This week's SEO News & Updates have had an extra 24 hours to mature due to the long weekend in Australia. I think they are even more tasty for it. Google is still denying Fred was an update. SEJ release another rubbish poll. Apple ditches Bing on Siri for Google. Google Shopping rejigged but only for EU. Plenty of  smart speaker owners have given voice purchasing a go. And some delightfully distracting SEO Bits & Pieces. #SEO #SEONews #GoogleUpdates #MarketResearch #Bing #GoogleShopping #VoiceSearch

TWIS SEO News & Updates w/e 22 Sept 2017

2017-09-25T19:14:42+10:00Categories: SEO News, The Week In Search|Tags: , , , , , , , |

I enjoyed writing this week's SEO News & Updates. So much so, I thought I'd share them with you lovely people ;-) This week: Google likes the algo monitoring tools - kinda. 301 redirects don't dilute PageRank. Or do they. Bing says links still important. Who Bing? Google doesn't use disavow for linkspam. *cough* This week Google says it doesn't use click data for search rankings. Sigh. As well as some toptastic SEO Bits & Pieces. Read it all right now. #SEO #SEONews #Redirects #PageRank #Links #Bing #LinkSpam #SERP

TWIS SEO News & Updates w/e 15 Sep 2017

2017-09-21T21:33:57+10:00Categories: SEO, SEO News, The Week In Search|Tags: , , , , , , |

What an exciting bunch of stories! Google: click data influences rankings. Cor! Google ending First Click Free. Booo! Links important as ever for Google Rankings. Shock! iOS 11 will link to canonical AMP URLs. Phew! Google releases very basic guide to m-dot to responsive site migration. Hmmm. And a whole heap of interesting and entertaining SEO Bits & Pieces. Read the SEO News and Updates for w/e 15 Sept 2017 now. #SEO #SEONews #SERP #FirstClickFree #LinkBuilding #AMP #SiteMigrations

TWIS SEO News & Updates w/e 08 Sept 2017

2017-09-15T20:08:20+10:00Categories: SEO News, The Week In Search|Tags: , , , , , , |

Wow, exciting stories for this week's SEO News & Updates. Google listed critical factors for Mobile First. I was pleased that I could edit Google My Business listings directly in search. Google is using AMP URLs for Featured Snippets. The Google Search Console Beta program expanded - were you included? Google Local partially rolled back its Possum Update. The Bits and Pieces delivered on social media and links. Good reading if you ask me! #SEO #SEONews #MobileFirst #GoogleMyBusiness #FeaturedSnippets #GoogleSearchConsole #GoogleLocal

TWIS SEO News & Updates w/e 01 September 2017

2017-09-04T22:02:13+10:00Categories: SEO News, The Week In Search|Tags: , , , , , , |

Hooray! I was happy about Forbes etc nofollowing linkspam. Then I noted JavaScript-only sites miss 35% of traffic. Whoops! Google is caving to the EU - Goliath vs Goliath. I was right about dealing with recurring event content. Google popped stats about searchers not using "near me" as much.  Finally, a Twitter trawl for the SEO Bits and Pieces, and TWIS SEO News & Updates w/e 01 Sept 2017 was done. Read it now so it doesn't get lonely. #SEO #SEONews #LinkSpam #JavaScript #GoogleShopping #InformationArchitecture #LocalSEO

TWIS SEO News & Updates w/e 25 August 2017

2017-08-29T11:04:52+10:00Categories: SEO, SEO News, The Week In Search|Tags: , , , , , , |

Click to read the very latest SEO News and Updates for w/e 25 August 2017 and you will discover the following fabulous stories: - BrightEdge showing 57% of search now mobile; - Google's attempt to mollify news publishers with subscription help ; - A brand new Q&A feature in Google Local.; - AMP ads get some supercharged speed; - Google picks a single canonical, even if you try your best to confuse it; - As well as some newsy, snippety SEO Bits & Pieces. #SEO #SEONews #MobileSearch #GoogleNews #LocalSEO #AMP #CanonicalURLs

TWIS SEO News & Updates w/e 18 Aug 2017

2017-10-12T20:38:03+11:00Categories: SEO News, The Week In Search|Tags: , , , , , |

Click here to read the very latest SEO News and Updates for w/e 18th August 2017. It is packed with a fine array of news, insights, and actions to keep your SEO tip-top: - Google Sends Out HTTPS Warnings; - Google Issues Structured Data Spam Manual Actions; - Google Releases 6 Second Video Previews in Mobile Search; - 33% Increase in Voice Search Languages; - How to Block Your Staging Server; - As well as some exceptionally interesting Bits & Pieces. #SEO #HTTPS #StructuredData #MobileSearch #VoiceSearch #WebDev

TWIS SEO News & Updates w/e 11 August 2017

2017-08-15T09:26:09+10:00Categories: SEO, The Week In Search|Tags: , , , , , |

Read this TWIS SEO News & Updates for w/e 11 August 2017, and you will discover the following fabulous stories: - Google is about to contact you, if you show annoying ads; - Google advises SEOs to teach JS devs; - Google Adwords Keyword Planner lets "Okay Google" results slip; - Google My Business quietly sneaks out Action URLs; - Google topic tags surfacing in SERPs; - As well as some infernally enchanting Bits & Pieces. #SEO #AdBlocking #JavaScript #GoogleMyBusiness #VoiceSearch #SERP

TWIS SEO News & Updates w/e 04 August 2017

2017-08-08T12:08:38+10:00Categories: SEO, The Week In Search|Tags: , , , , , |

Read the TWIS SEO News and Updates for w/e 4th August 2017. This week there are a bunch of interesting stories to read, including: - Google Reveals Two Secret Google Search Console Features; - Google Demonstrates How Googlebot Web Rendering Works; - Two Google Algorithm Flaws Exposed; - Only 20% of Clicks Now Go to No.1 - New CTR Study; - Are You Checking Your GMB Pages for Mystery Updates?; - As well as some fabulously fascinating Bits & Pieces. #SEO #GoogleSearchConsole #Googlebot #WebSpam #LocalSEO #ClickThroughRates

TWIS SEO News & Updates w/e 28 July 2017

2017-08-01T10:51:57+10:00Categories: SEO, The Week In Search|Tags: , , , , |

Read the TWIS SEO News and Updates for w/e 28 July 2017. This week there are a bunch of interesting stories to read, including: - Google has got rid of Google Instant; - SEO departures do not forecast SEO decline; - AMP stories surfacing globally; - Google testing auto-playing videos in SERPs; - Google adds SOS features; - As well as some terrifically thought-provoking Bits & Pieces. #SEO #GoogleSearch #AMP #GoogleInstant #AutoPlayVideo

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