According to a recent study, 91% of respondents want brands to be funny – this is especially true with so many people still feeling unhappiness after the recent pandemic and other global rubbishness of the last few years.
And yet. 95% of business managers are scared to use humour in their customer interactions. Why? Humour breaks the ice, helps people to find commonalities, helps people to bond to other people and to brands. It may not seem it to some, but humour is serious business.
Those of you who know me well will know I usually have a smile on my face and am ready with some kind of (attempt at) humour. Naturally, I’m pleased to see I was always right. I have found that humour with colleagues and clients has always helped to build stronger relationships.
See beneath for some items laughingly called “jokes” to do with Digital Marketing and SEO. They’ll divert your attention for a couple of moments. I have been pleased to observe that the people who doubted my sense of humour are definitely not laughing now ;-)
Contact me if you would like to hear a joke or two while we talk about my digital marketing services.