What’s this about?
Woah Nelly! I am shocked by this…
Read the full story from TWIS SEO News & Updates 01 Sept 2017.
- In short, it can’t.
- If your website is JS-driven, and only available in JS, you are missing out on 35% of available traffic. All other things being equal, ranking on those engines would add 35% to your site’s bottom line.
- Enabling that would be a KPI-buster.
Actions to take:
- Deliver your content in HTML & CSS for maximum traffic and revenue potential.
- Or at the very least, still maintain a NOSCRIPT alternative.
If you are solely coding your website to be parsed, executed and rendered on the client-side, you are missing out on a whole chunk of available traffic and revenue. There’s not a lot more to say than that.
- Google Reveals How Googlebot Web Rendering Service Works
Mobile First is NOT Mobile Friendly
I recently wrote about how Google’s Mobile First is Not Mobile Friendly. Read it now.
- Do continue to code your website in HTML and CSS that doesn’t need a supercomputer to parse, execute and render.
- Read The State of SEO in mid-2017.
- Read about how Google’s Mobile First Index is not Mobile Friendly.
- Finally, get your content ranking well on Google by starting to understand Find Crawl Index.
Thanks for reading. If you would like to discuss what these changes mean for your web property, or would like to know how to implement them, please feel free to contact me.