Mastering Client Relationships: Insights and Strategies

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Driving Change in a Large Australian Bank Despite Internal Challenges

Jeremy Beckett2025-07-08T16:31:18+10:00Categories: Analytics & Performance Case Studies, Belmore Digital Case Studies, Conversions & CRO Case Studies, Development & Technology Case Studies, Digital Marketing Case Studies, SEO Case Studies, Training & Upskilling Case Studies, Virtual Chief Marketing Officer Case Studies|Tags: Client Management, Conversions, Digital Marketing, Digital Strategy, PPC, Search Rankings, SEO, Technology Strategy, VCDO, VCMO|

When a top Australian bank’s internal teams resisted change, Belmore Digital stepped in with diplomacy and strategy. By implementing incremental improvements and building stakeholder buy-in, JB helped the bank enhance its SEO, PPC, and overall digital performance—laying the groundwork for long-term success.

Streamlining Analytics for a Major Australian Bank

Jeremy Beckett2025-07-08T16:30:33+10:00Categories: Analytics & Performance Case Studies, Belmore Digital Case Studies, Conversions & CRO Case Studies, Development & Technology Case Studies, Digital Marketing Case Studies, SEO Case Studies, Training & Upskilling Case Studies, Virtual Chief Marketing Officer Case Studies|Tags: Client Management, Data Analytics, Digital Marketing, Digital Strategy, Google Analytics, Marketing, Marketing Strategy, Performance|

A leading Australian bank turned to Belmore Digital to fix its fragmented analytics. JB led a cross-departmental effort to implement a tailored third-party solution—tracking key metrics like O.R. page fees, traffic, and conversions. The result? Clearer insights, improved collaboration, and a smarter path forward for digital strategy.

Delivering Results Despite Challenges with SEO and PPC for a Difficult Client

Jeremy Beckett2025-07-08T16:29:36+10:00Categories: Belmore Digital Case Studies, Digital Marketing Case Studies, PPC & Paid Social Case Studies, Training & Upskilling Case Studies|Tags: Client Management, Data Analytics, Paid Ads, Paid Social Media, Pay-Per-Click, PPC, SEO, SEO Strategy, Website Strategy|

Not every client engagement is smooth—but results still matter. Belmore Digital helped a major bank improve rankings and conversions through strategic SEO and PPC, despite resistance to key recommendations. With steady communication and expert execution, JB turned a challenging collaboration into a measurable success.

Customer Retention Strategies That Boost Your Bottom Line

Jeremy Beckett2025-06-23T20:11:20+10:00Categories: CRO and Conversions, Digital Marketing & Strategy, Email & Customer Relations|Tags: Client Management, CRM, Customer Engagement, Customer Relations, Email Conversions, Email Marketing, Email Strategy|

Acquiring new customers is expensive. Keeping the ones you’ve got? Far more profitable. This guide shows how to build loyalty, use email properly, act on feedback, and measure what actually matters.

JB Says: Perfection Is the Enemy of Progress

Jeremy Beckett2024-02-17T07:43:38+11:00Categories: Digital Marketing & Strategy|Tags: Client Management, JBsays, Project Management|

How many times have you delayed progressing something to make it perfect? It's not worth it, don't do it. I always mutter this saying to myself to keep progressing. What do you do to stop perfectionism in its tracks?

JB Says: Get Your Ducks In A Row

Jeremy Beckett2023-12-05T19:30:06+11:00Categories: Tips & Tricks|Tags: Client Management, Digital Strategy, JBsays, Project Management|

For many years, I have always advised / suggested / pushed my team to "get your ducks in a row" with whatever they are doing. It can mean many things depending on context, but this is generally what I have always meant: 1. KYA: Know [...]