eCommerce Success: Insights and Strategies

 

Uncover insights into eCommerce and related topics with Belmore Digital’s Expert Digital Marketing & SEO Consultancy.

Digital Trend 2024: Development and Technology

2024-05-20T23:25:06+10:00Categories: Analytics & Performance, Content Strategy & Creation, CRO and Conversions, Digital Marketing, PPC & Paid Social, SEO, Social Media Management, Technology & Development|Tags: , , , , , , , , , , , , , , |

Digital Trend 2024 for Development and Technology: Tech evolution is swift. ๐ŸŒ AI shapes development, while headless architecture gains ground. ๐Ÿค– Everything as a Service expands, but app overload looms. ๐Ÿ’ก Amid tech layoffs, seize talent opportunities. Stay agile to thrive! โœจ๐Ÿš€

The Webโ€™s Facelift: Is it Time to Redesign or Recode Your Site?

2024-05-05T16:47:03+10:00Categories: Analytics & Performance, Content Strategy & Creation, CRO and Conversions, Digital Marketing, PPC & Paid Social, SEO, Social Media Management, Technology & Development|Tags: , , , , , , , , , , , , , , |

๐ŸŒ Your website is the digital face of your business, but is it still making the right impression? ๐Ÿ’ก Discover the signs that indicate it's time for a redesign or recode to keep up with evolving trends and customer expectations. โœจ Our comprehensive guide covers everything from outdated design to mobile responsiveness issues, helping you navigate the path to a successful website transformation. ๐Ÿš€

The Intersection of Development and Design: Should Developers Design Your Website?

2024-03-26T04:36:53+11:00Categories: Analytics & Performance, Content Strategy & Creation, CRO and Conversions, Digital Marketing, PPC & Paid Social, SEO, Social Media Management, Technology & Development|Tags: , , , , , , , , , , , , , , |

๐Ÿš€ Unlock the full potential of your website! ๐ŸŒ The debate on whether developers should take the lead in website design lacks a universal answer. ๐Ÿ’ก Dive into the dynamic intersection of development and design with our latest insights. Explore the collaboration essentials and navigate the evolving digital landscape. โœจ

Choosing the Right Website for Your Business

2024-03-12T02:16:25+11:00Categories: Analytics & Performance, Content Strategy & Creation, CRO and Conversions, Digital Marketing, PPC & Paid Social, SEO, Social Media Management, Technology & Development|Tags: , , , , , , , , , , , , , , |

๐Ÿš€ Embark on a Digital Odyssey: Choosing the Perfect Website for YOUR Business! ๐ŸŒโœจ Navigating the digital universe is no small feat, but fear not! This blog unravels the mysteries of website selection, answering FAQs to guide you to the perfect online destination for your business. Read it now! ๐Ÿ’ก

JB’s Digital Update 28th November 2023

2024-05-15T18:42:19+10:00Categories: JB's Digital Update|Tags: , , , , , , , , , , , , , |

Is it the Hokey Pokey or the Hokey Cokey? ๐Ÿ“ฃ โœ… More in-out, in-out, shenanigans with OpenAIโ€™s revolving CEO position; โœ… YouTube continues to jig with AdBlockers;ย  โœ… Google lets Small Business get their own filter for shopping;ย  โœ… The Search Quality Guidelines from Google get an [...]

JB’s Digital Update 21st November 2023

2024-05-15T18:42:35+10:00Categories: JB's Digital Update|Tags: , , , , , , , , , , |

Disruptors have been properly disrupted in this week's digital update ๐Ÿ“ฃ โœ… Open AI sacks (and maybe rehires) CEO Sam Altman; โœ… Muksy's comments start The Great Twitter Xodus 2023;ย  โœ… Let's talk conversions and behavioural strategies - everyone's doing it;ย  โœ… Meta & Amazon buddy up to sell directly in-app from the ad; โœ… Google gets really personal in a search hybrid "feed". ๐ŸŒŸAll that wrapped up in a handy video and blog post by me, your genial, disruptive, JB ;-) Read on and enjoy! ๐ŸŒŸ (And don't forget to like, share, follow, subscribe wherever you see this post. It's appreciated.)

JB’s Digital Update 14th November 2023

2023-12-07T16:50:59+11:00Categories: Digital Marketing, Email & Customer Relations, JB's Digital Update, PPC & Paid Social, SEO, Social Media Management|Tags: , , , , , , , , , , , , , |

It didnโ€™t take 5 months to write this weekโ€™s digital update! ๐Ÿ“ฃ โœ… Meta Built Threads in 5 Months - What Were They Doing?;ย  โœ… Googleโ€™s Reviews Update Here But Now Going Dark;ย  โœ… Amazon in the FTC Naughty Corner this week;ย  โœ… Google Ads Gives You Full Funnel Options - Use Them; โœ… And remember that email automations are an easy win for CRM. ๐ŸŒŸAll that wrapped up in a handy blog post by me, your wise, wizened, JB ;-) Read on and enjoy! ๐ŸŒŸ

JB’s Digital Update 7th November 2023

2024-01-12T04:41:47+11:00Categories: Content Strategy & Creation, Digital Marketing, Email & Customer Relations, JB's Digital Update, PPC & Paid Social, SEO, Social Media Management, Technology & Development, Virtual Chief Digital Officer, Virtual Chief Marketing Officer|Tags: , , , , , , , , , , , , , , , , , , |

It's definitely not No News November around here! Facebook is rolling out subscriptions in the EU; Google's experience for EEAT goes in ever-decreasing circles; Newspapers bemoan their lot, ignoring their naughty past; Google's search secrets are revealed (kinda); and users want to buy from Small Businesses, you just have to remind them to do it.ย  All that wrapped up in a handy blog post by me, your experienced, expert, JB ;-) Read on!ย 

Empowering Businesses with Email and CRM Excellence: Belmore Digital’s Tailored Solutions

2023-12-07T18:14:00+11:00Categories: Analytics & Performance, CRO and Conversions, Digital Marketing, Email & Customer Relations|Tags: , , , , , , , , , , |

๐Ÿ“ง๐Ÿ’ผ In the digital era, email and Customer Relationship Management (CRM) solutions are your secret weapons for success. They drive customer engagement, personalise communications, and boost retention. At Belmore Digital, we offer tailored Email and CRM solutions for businesses of all sizes. ๐ŸŒ๐Ÿ“ˆ

Your Business’s Digital Storefront: The Importance of Having a Website

2023-09-20T05:32:49+10:00Categories: Analytics & Performance, CRO and Conversions, Digital Marketing, PPC & Paid Social, SEO, Social Media Management, Technology & Development|Tags: , , , , , , , , , , , |

๐Ÿ’ก In the digital age, having a website isn't just an option โ€“ it's a must. Without a website, you are missing out on a large portion of potential customers who are searching for products and services online. ๐ŸŒ

JB’s Digital Update 26th September 2023

2023-12-07T18:16:27+11:00Categories: Analytics & Performance, Content Strategy & Creation, CRO and Conversions, Digital Marketing, Email & Customer Relations, JB's Digital Update, PPC & Paid Social, SEO, Social Media Management, Technology & Development, Virtual Chief Digital Officer|Tags: , , , , , , , , , , , , , , , , , |

Itโ€™s all money, money, money this week with X and Meta going pay-to-play in different ways; Google upsetting some people with auto GA4 setup before bringing it home with a handy ecommerce report; and finally some useful insights on Landing Page Optimisation from the Think with Google team, just in time for the Spending Season. Good stuff to read / watch / listen to. Check it out now.

Mastering Conversions: The Heart of Digital Marketing Success

2023-12-07T17:30:36+11:00Categories: Analytics & Performance, CRO and Conversions, Digital Marketing|Tags: , , , , , , , |

๐Ÿ’ก Ever wondered what "conversion" really means in the digital world? It's more than just a buzzword โ€“ it's the key to digital marketing success! ๐Ÿ“ˆ At Belmore Digital, we offer a range of conversions and CRO services to help you increase your conversion rate and grow your business online. ๐Ÿš€๐Ÿ’ผ

JB’s Digital Update 12th September 2023

2023-12-07T17:09:01+11:00Categories: Digital Marketing, JB's Digital Update, PPC & Paid Social, SEO, Social Media Management, Technology & Development, Virtual Chief Digital Officer, Virtual Chief Marketing Officer|Tags: , , , , , , , , , , , , , , , , , , |

In advance of the upcoming shopping season, this seems to be the week of bizarre stats, from GenZ & TikTok to more than half of people preferring online and bricks shopping. There are also some important updates for PMax campaigns, Chrome and user privacy, some unhelpful commentary from Google on unhelpful content. Dive in to get fully up to speed with these!

JB’s Digital Update 15th August 2023

2023-12-07T17:08:25+11:00Categories: Content Strategy & Creation, CRO and Conversions, Digital Marketing, Email & Customer Relations, JB's Digital Update, PPC & Paid Social, SEO, Technology & Development, Virtual Chief Marketing Officer|Tags: , , , , , , , , , , , , , , , , |

This week turned into a bit of an AI-Google fest, blathering on about the challenges of controlling AI access to your hard-crafted content, vs Google wanting full access. There are also changes to FAQ & How To's on the SERP, presumably due to spam, some sage advice re content pruning, and a good guide to AI-driven PMax Google Ads campaigns. Read it and educate yourself ;-)

JB’s Digital Update 13th June 2023

2023-12-07T18:18:02+11:00Categories: Analytics & Performance, Content Strategy & Creation, Digital Marketing, JB's Digital Update, PPC & Paid Social, Social Media Management, Technology & Development|Tags: , , , , , , , , , , , |

Another week, almost another plethora of AI-generated articles talking about AI. Luckily, I saved you from that with some news about TikTok shopping, the coming GA4 anapocalypse, and some funy-dunky ski goggles from Apple. Oh, and a couple of articles about AI, admittedly. You can't have everything. Read it now and... Like, Share and Follow :-)

JB’s Digital Update 20th Dec 2022

2023-01-10T12:09:47+11:00Categories: CRO and Conversions, Digital Marketing, JB's Digital Update, SEO, SEO News, Social Media Management, Technology & Development|Tags: , , , , , , , , , , , |

Iโ€™ve got some final relevant updates before we finish 2022: Google Maps displays an "Offer Available" message under some business profile pins; Google Grinch releases a link spam update in December 2022; the ROI of personalised experiences is measured by audience performance; LinkedIn is used for content marketing. Read on to see how relevant they will be for 2023.

JB’s Digital Update 13th Dec 2022

2023-12-05T18:18:25+11:00Categories: Digital Marketing, JB's Digital Update, SEO, Social Media Management, Technology & Development|Tags: , , , , , , , , , , , , , , |

This week's digital update is a cornucopia of tech releases from the majors, a big Google update, and more entertaining Twitter shenanigans. All in delightfully tasteful seasonal wrapping and commentated by JB.

This Week Google Says They DON’T Use Click Data for Search Rankings

2023-12-05T18:52:24+11:00Categories: SEO News|Tags: , , , , |

Gah! Okay, so now I'm frustrated. Google this week saying they DON'T use click data for search rankings goes against what another Googler said a week or so ago. Unfortunately, this is a perfect example of the confusion caused by Google's reps saying anything, ever. They get trapped by out-of-context dissection of the minutiae of what they say, and everyone ends up confused. Follow the link to read about this week's version of the click-data / rankings argument. #SEO #SEONews #Google #SearchRankings #ClickData

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