Google Introduces 8 Trust Indicators for News Stories

In another effort to stem fake news, Google is working with a peak body, and news publishers to generate additional trust symbols to surface in search.

Naturally, this will favour Google’s new best mates the news publishers.

Read more in the extract from TWIS SEO News & Updates 17th November 2017.

#SEO #SEONews #GoogleNews #FakeNews #SERP
Read More


SEO News Updates 17 November 2017

I’m excited by this week’s SEO News and Updates by a factor of 84.

That’s roughly how many ranking factors have been covered by major providers.

Reviews are the most important Local SEO factors;
SEMRush’s ranking factors cause a stir;
Shopping season gets underway with a SERP update;
Trust Indicators are coming to Google News;
AMP spammers get 3 month’s notice;
As well as some exceptionally interesting SEO Bits & Pieces.

#SEO #SEONews #LocalSEO #RankingFactors #KnowledgePanels #FakeNews #AMP
Read More


Google New News Publishers Knowledge Graph

I’m really pleased that Google is taking steps to try and counter fake news. It’s about time.

Even if they are only little ones, it’s better than nothing.

These new publisher Knowledge Graph panels should give users more certainty about the source of their information before clicking share.

Read this extract from TWIS SEO News & Updates w/e 10th November 2017.

#SEO #SEONews #FakeNews #KnowledgeGraph #SERP #Google
Read More


Digital Things of Interest 29 August 2017

Read these Digital Things of Interest for 29 August 2017, which includes these exciting entities:

– Even Big Corp PLC makes horrendous marketing and data mistakes;

– Too much fake news on social media makes your eyes bleed* ;

– Fun advice for newbie designers (wear a shirt, just once);

– I ghosted my ex – bit of a tale this one.

– * Honest, it does!

#BigData #DigitalMarketing #FakeNews #SocialMedia #WebDesign #ModernLife
Read More


Digital Things of Interest 24 August 2017

Read these Digital Things of Interest for 24 August 2017, which includes the following fabulous foibles:

– Shocking news the people will give up their privacy for a slice of pizza;
– The revelation that Amazon basically owns Seattle;
– A geeky look at the UX design of the credit card payment form;
– Facebook adding publisher logos to news links to combat fake news.

#SocialMedia #Facebook #FakeNews #DataPrivacy #Amazon #UX #WebDesign
Read More


Digital Things of Interest 30 July 2017

Read these Digital Things of Interest for 30 July 2017, which includes:

– Twitter thinking about fake news flag;
– Complaints about how the web looks;
– Sad story of woman shooting boyfriend for YouTube fame;
– An poor bit of Content Strategy advice from Distilled.

#ContentStrategy #UserExperience #Twitter #FakeNews #YouTube
Read More


Google News Facelift June 2017

The news we’ve all been waiting for! Google News has had a facelift for the first time in 7 years. Aside from tweaked look and feel, they are also trying to deal with echo chambers and fake news. Read about the changes in this post.

If you would like to discuss ways this facelift could impact your traffic and visibility on Google News, and how to improve it, please feel free to contact me.

#SEO #GoogleNews #UserExperience

Read More


The Week In Search 28 Apr 2017

Read the 5 most important search updates w/e 28-Apr-2017: the Project Owl Fake News Offensive; Quality Filtering in the Local Pack; Google Assistant winning the battle of the PVAs; AMP disappearing from SERPs; Googlebot not listening to podcast audio; and a few further bits and pieces…

#GoogleSearch #GoogleLocal #StarRatings #MobileSearch #AMP #GoogleBot… Read More


The Week In Search SEO News 17 Mar 2017

Google is having a stab at identifying  upsetting or offensive content via its Quality Raters, Google Search Console had a day of missing Google Analytics data, before squeezing organic SERPs further with 6 Google Ads at the bottom . There has also been a study that shows Chrome does not pass URLs for googlebot discovery as well as another reiteration that 404s are… Read More