Advanced Analytics: Insights on Google Analytics 4

 

Explore insights into Google Analytics 4 and related topics with Belmore Digital’s Expert Digital Marketing & SEO Consultancy.

JB’s Digital Update 2nd July 2024

2024-07-03T06:03:12+10:00Categories: Analytics & Performance, Digital Marketing, Email & Customer Relations, JB's Digital Update, SEO, Social Media Management, Technology & Development|Tags: , , , , , , , , , |

This week, Google’s latest modifications keep us on our toes, from GA4 feature announcements to the disappearing continuous scroll. Meanwhile, the Fediverse rises, accurate tracking data is scrutinised, and Google’s NavBoost highlights brand favouritism. Let’s dive into these five digital marketing headlines and see what’s brewing! ➡️➡️➡️

JB’s Digital Update 4th June 2024

2024-06-04T15:00:32+10:00Categories: Analytics & Performance, Content Strategy & Creation, Digital Marketing, JB's Digital Update, PPC & Paid Social, SEO, Social Media Management, Virtual Chief Digital Officer, Virtual Chief Marketing Officer|Tags: , , , , |

This week on JB’s Digital Update: Google’s ranking recipe gets leaked, Google's AI fails to meet content expectations, mastering GA4’s custom dimensions, Facebook’s non-boomer future unfolds, and LinkedIn trims link previews. Dive into the details and stay ahead in the digital game with actionable insights from JB & Belmore Digital. ➡️➡️➡️

Digital Trend 2024: Conversions and CRO

2024-05-20T22:32:08+10:00Categories: Analytics & Performance, CRO and Conversions, Digital Marketing, Email & Customer Relations, SEO, Social Media Management, Technology & Development|Tags: , , , , , , , , , , , , |

Digital Trend 2024 for Conversions and CRO: AI is revolutionising conversions with copywriting, data analysis, and chatbots. 🤖 While personalisation is advancing, it's not perfect yet. ✨ Simplify forms and checkouts for smoother customer experiences. 🌐💡

Digital Trend 2024: Pay-per-click (PPC) and Paid Social

2024-05-20T23:30:30+10:00Categories: Analytics & Performance, CRO and Conversions, Digital Marketing, PPC & Paid Social, SEO, Social Media Management|Tags: , , , , , , , , , , , , , , , |

Digital Trend 2024 for PPC and Paid Social: The new digital world embraces automation, optimisation, and AI. 🌐📄 Google shifts towards entity-based searches, remarketing evolves post-cookie changes. 🚀 Stay ahead of these trends for maximum impact. ✨💪

Digital Trend 2024: Digital Marketing and Strategy

2024-05-06T18:02:25+10:00Categories: Analytics & Performance, Content Strategy & Creation, CRO and Conversions, Digital Marketing, Email & Customer Relations, PPC & Paid Social, SEO, Social Media Management, Technology & Development, Training & Upskilling, Virtual Chief Digital Officer, Virtual Chief Marketing Officer|Tags: , , , , , , , , , , , , , , , , , , , , , |

💡 Digital Trend 2024 for Digital Marketing and Strategy: Data privacy grows in importance. 💼 Marketers must handle data securely amidst challenges. 💸 Sustainability efforts are vital. ✨ Decline of third-party cookies challenges advertising. 🌐 Gen-Z values demand marketing adaptation. 💸

Digital Trend 2024: Virtual Chief Marketing Officer (VCMO)

2024-05-07T06:11:37+10:00Categories: Analytics & Performance, Content Strategy & Creation, Digital Marketing, Email & Customer Relations, SEO, Social Media Management, Virtual Chief Marketing Officer|Tags: , , , , , , , , , |

👨🏻‍💻 Digital Trend 2024 for VCMO: AI boosts efficiency, but genuine capabilities are key. 🚀 AR/VR lags behind hype. Short-form video engages. 🌐 AI chatbots excel in personalisation. Ethics, privacy, trust vital. Transparency crucial for consumer trust. ✨

Utilising Both Digital and Traditional Marketing

2024-05-05T17:14:17+10:00Categories: Analytics & Performance, Content Strategy & Creation, CRO and Conversions, Digital Marketing, Email & Customer Relations, PPC & Paid Social, SEO, Social Media Management, Technology & Development, Training & Upskilling, Virtual Chief Digital Officer, Virtual Chief Marketing Officer|Tags: , , , , , , , , , , , , , , , , , , , , , |

💡 Learn how combining them can make your brand stand out and bring in more profit. 💸✨ Traditional marketing lasts a long time, while digital marketing is super precise. 🌐 Why not use both? Find out how to mix them for a strong marketing plan! 🚀💼

A Guide to Remarketing and Winning Back Your Audience

2024-05-05T17:03:50+10:00Categories: Analytics & Performance, CRO and Conversions, Digital Marketing, PPC & Paid Social, SEO, Social Media Management|Tags: , , , , , , , , , , , , , , , , , |

🚀 Ever seen ads everywhere? That's remarketing. Learn to target website visitors & boost sales! 🌐✨Don't lose customers – bring them back with remarketing! This in-depth guide is your roadmap to understanding, implementing, and using remarketing to supercharge your online marketing efforts. 📄💪

Should I Assign Value to Each Conversion? A Deeper Exploration for Small Business Owners and Marketers

2024-05-05T16:40:53+10:00Categories: Analytics & Performance, CRO and Conversions, Digital Marketing, Email & Customer Relations, SEO, Social Media Management, Technology & Development|Tags: , , , , , , , , , , , , |

✨ Assigning a monetary value to each conversion could be the game-changer your marketing strategy needs. 🚀 Discover how this practice can supercharge your ROI, inform future strategies, and propel your business ahead of the competition. 🌐 Our comprehensive guide explores the necessity, methodology, and potential pitfalls of assigning value to conversions. 💡

Finding the Right VCMO

2024-05-05T16:31:41+10:00Categories: Analytics & Performance, Content Strategy & Creation, Digital Marketing, Email & Customer Relations, SEO, Social Media Management, Virtual Chief Marketing Officer|Tags: , , , , , , , , , |

Boost Your Marketing Strategy with a Virtual Chief Marketing Officer (VCMO) 🚀 Discover the transformative power of a VCMO in revolutionising your business's marketing approach. ✨ Our simple guide illuminates the path for ambitious startups and growing businesses seeking to unlock their marketing potential. 👨🏻‍💻🌐

Key Challenges for Digital Marketing in 2024

2024-04-04T03:44:19+11:00Categories: Analytics & Performance, Content Strategy & Creation, CRO and Conversions, Digital Marketing, Email & Customer Relations, PPC & Paid Social, SEO, Social Media Management, Technology & Development, Training & Upskilling, Virtual Chief Digital Officer, Virtual Chief Marketing Officer|Tags: , , , , , , , , , , , , , , , , , , , , , |

💡🚀 Key Challenges & Strategies in Navigating the Digital Marketing Landscape of 2024. 💼✨ Remember, staying ahead of the curve is paramount. 🌐 Our latest blog post dives deep into the challenges facing marketers in 2024 and offers actionable strategies to overcome them. 💸

Exploring Targeting Options for Facebook and Instagram Ads

2024-04-02T06:29:02+11:00Categories: Analytics & Performance, CRO and Conversions, Digital Marketing, PPC & Paid Social, SEO, Social Media Management|Tags: , , , , , , , , , , , , , , , , , |

📄✨ Improve Your Social Media Ads and Learn How to Target Your Audience Precisely! 🚀 🌐 Explore Facebook and Instagram advertising with our latest blog post! Discover how targeted advertising can amplify your ROI and drive real results. 💪

Beyond Purchases: The Basic Guide to Tracking for CRO

2024-03-21T10:06:43+11:00Categories: Analytics & Performance, CRO and Conversions, Digital Marketing, Email & Customer Relations, SEO, Social Media Management, Technology & Development|Tags: , , , , , , , , , , , , |

🕒✨ Elevate your Conversion Rate Optimisation with a holistic approach to tracking! 🚀 Unlock insights into the customer journey, identify friction points, and optimise marketing spend for better ROI. 💡 This guide will delve into the importance of tracking a wide range of conversions and how doing so can significantly enhance your CRO efforts. 🌐✨

Leveraging a VCMO for Business Growth

2024-03-26T03:11:57+11:00Categories: Analytics & Performance, Content Strategy & Creation, Digital Marketing, Email & Customer Relations, SEO, Social Media Management, Virtual Chief Marketing Officer|Tags: , , , , , , , , , |

👨🏻‍💻 🌐 Are you striving to skyrocket your business growth but find the cost and commitment of a full-time Chief Marketing Officer (CMO) out of reach? Here's a game-changing solution: the Virtual Chief Marketing Officer (VCMO)! 🚀 Let's embrace the future of business growth together! Consider how a VCMO can propel your company forward. ✨

Understanding the Cost of Digital Marketing

2024-03-12T01:40:52+11:00Categories: Analytics & Performance, Content Strategy & Creation, CRO and Conversions, Digital Marketing, Email & Customer Relations, PPC & Paid Social, SEO, Social Media Management, Technology & Development, Training & Upskilling, Virtual Chief Digital Officer, Virtual Chief Marketing Officer|Tags: , , , , , , , , , , , , , , , , , , , , |

💼✨ Unlock the secrets of Digital Marketing Costs! 💸 Our latest blog delves into the factors influencing expenses, pricing models, and answers FAQs to help businesses navigate the dynamic world of online marketing investments. 🌐💡 Maximise your digital impact without breaking the bank! 🚀

Maximising Impact by Combining PPC and Paid Social Campaigns

2024-03-12T01:41:05+11:00Categories: Analytics & Performance, CRO and Conversions, Digital Marketing, PPC & Paid Social, SEO, Social Media Management|Tags: , , , , , , , , , , , , , , , |

📄 🚀 Elevate your brand with the ultimate digital strategy! Discover the dynamic synergy of PPC and Paid Social campaigns in our latest blog. 🌐✨ From expanding your reach to enhanced audience targeting and consistent brand messaging, unlock the full potential of a combined approach. 💪

Know Your Timing for Customer Conversions

2024-03-12T02:29:18+11:00Categories: Analytics & Performance, CRO and Conversions, Digital Marketing, Email & Customer Relations, SEO, Social Media Management, Technology & Development|Tags: , , , , , , , , , , , , |

🕒✨ Dive into the Art of Timing for Maximum Conversions! 🚀 Timing is everything in the world of digital marketing, and our latest blog unveils the secrets to mastering the perfect moment for customer conversions. 💡 Discover why the customer journey is your roadmap to conversion success and how time-sensitive offers can create a buzz. 🌐 FAQs answered! ✨

Striking the Balance: Should a VCMO Prioritise Implementation or Strategy?

2024-03-12T02:47:46+11:00Categories: Analytics & Performance, Content Strategy & Creation, Digital Marketing, Email & Customer Relations, SEO, Social Media Management, Virtual Chief Marketing Officer|Tags: , , , , , , , , , |

👨🏻‍💻 🚀 Unleashing the Power of Digital Leadership: Striking the perfect balance between implementation and strategy is the key to conquering the dynamic digital realm! 🌐 Embrace the future with a VCMO who navigates the digital waves, harnessing the power of data, collaboration, and strategic agility. 🌊✨

Empowering DIY Digital Marketing: Unleashing the Potential for Independent Success

2024-02-09T04:42:09+11:00Categories: Analytics & Performance, Content Strategy & Creation, CRO and Conversions, Digital Marketing, Email & Customer Relations, PPC & Paid Social, SEO, Social Media Management, Technology & Development, Training & Upskilling, Virtual Chief Digital Officer, Virtual Chief Marketing Officer|Tags: , , , , , , , , , , , , , , , , , , |

💼✨ Curious if you can navigate the digital marketing landscape on your own? Absolutely! 💪 Embarking on a DIY digital marketing journey is not just a possibility; it's a powerful choice for individuals and small businesses seeking to establish a robust online presence. Dive into the World of DIY Digital Marketing! 🚀

Demystifying Google Ads: Understanding the Cost Model – Per Impression or Per Click?

2024-02-07T09:13:57+11:00Categories: Analytics & Performance, CRO and Conversions, Digital Marketing, PPC & Paid Social, SEO, Social Media Management|Tags: , , , , , , , , , , |

📄 Ever wondered how Google charges for advertising – is it per impression or per click? Let's break it down! 💸 Understanding the nuances of Google Ads billing models is crucial for making informed decisions. 🎯 Discover the answers and master your advertising strategy! 📢 🚀

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