Google Posts Added to Google My Business API

I’m really pleased that Google has finally added Posts to the GMB API. It makes them useful at last.

It’s partly due to the way of rolling out projects, and partly due to Google being a bit silly at times.

Either way, I think these Google Posts have a real opportunity to help webmasters gain more SERP real estate, and increase click-throughs and action.

Read more in this extract from TWIS SEO News & Updates 20th October 2017.

#SEO #SEONews #GooglePosts #GoogleMyBusiness #SERP
Read More


SEO Bits & Pieces 29 Sept 2017

I like this week’s SEO Bits & Pieces.

I think there is just the right mix of interesting information, helpful hints and slightly surprising questions that people still ask the Demi Gods of Google.

All in all it’s a nifty little read as an extract from TWIS SEO News & Updates 29th September 2017.

#SEO SEONews #GoogleUpdates #HTTPS #GoogleLocal #AMP #InternationalSEO
Read More


Google Local Possum Update Reversed

I love it when a Google update rolls back and people get re-listed.

A year after rolling out, the Google Local Possum Update has reversed for a bunch of filtered businesses.

If you’re still affected then you need to do something about it, now don’t you? *cough* virtual offices.

Read all about it in this extract from TWIS SEO News & Updates 08 Sept 2017.

#SEO #SEONews #GoogleLocal #LocalSEO #GoogleUpdates
Read More


Google Update GMB Directly From Search

I love this new feature from Google!

At last you can edit your Google My Business listing directly in search.

You can’t edit everything, and you need to be logged in to the right account.

This is a really good way to reduce friction for keeping Google listings up-to-date and correct.

Read more in this post from TWIS SEO News & Updates w/e 08 Sept 2017.

#SEO #SEONews #GoogleMyBusiness #GoogleLocal #LocalSEO
Read More


TWIS SEO News & Updates w/e 08 Sept 2017

Wow, exciting stories for this week’s SEO News & Updates.

Google listed critical factors for Mobile First.

I was pleased that I could edit Google My Business listings directly in search.

Google is using AMP URLs for Featured Snippets.

The Google Search Console Beta program expanded – were you included?

Google Local partially rolled back its Possum Update.

The Bits and Pieces delivered on social media and links. Good reading if you ask me!

#SEO #SEONews #MobileFirst #GoogleMyBusiness #FeaturedSnippets #GoogleSearchConsole #GoogleLocal

Read More


Google "Near Me" is Near Dead

Have you seen the picture of the Denver business with “near me” in its name?

The lengths people will go to in order to rank for “near me” searches.

Well, they will be very annoyed by this piece, from TWIS SEO News & Updates w/e 01 September 2017.

It’s all about how Google stats show usage of “near me” and other location modifiers is dropping proportionally vs bare searches.

Now, back to optimising Aaaaardvaaaark Plumbers for the new world of search.

#SEO #SEONews #LocalSEO #GoogleLocal #KeywordResearch #MobileSearch
Read More


Google Local Q&A Now Live

Click to read about the new Google Local Q&A feature that’s just gone live and tips on how to deal with questions and provide answers.

Contact me to discuss creating, managing and optimising Google My Business listings and managing the new Q&A features.

#SEO #SEONews #GoogleMyBusiness #LocalSEO #GoogleLocal #SERP
Read More


GMB Mystery Updates

Read this guide to Checking Your GMB Pages for Mystery Updates, as well as detailed tips on how to spot and rectify these pesky incorrect and unwanted alterations.

Contact me to discuss surfacing and managing your locations in Google search.

#SEO #GoogleMyBusiness #GoogleLocal #LocalSEO
Read More


Google Local Restaurant Menu Tab

At last! Google Local, in the US at least, is showing a menu tab for some restaurants. I can’t wait to be rid of the horrible PDF download, pinch and zoom. Read about it & how to move from PDF to HTML and structured data.

If you would like to discuss ways to structured data can help your web visibility, please feel free to contact me.

#GoogleLocal #StructuredData #Redirects

Read More


TWIS 14 July 2017

There have been a few big shifts in the wider world of Digital Marketing to read about and digest, even if major SEO News & Updates are a bit thin on the ground this week:

– Facebook Pushing Ads into Messenger;
– Millennials Are Making Voice Device Purchases;
– Google AdSense Bans Pop Ups & Pop Unders;
– Google Local US Showing Menu Tab for Restaurants;
– Twitter Apps Linking to AMP URLs;
– As well as some inspirationally informative Bits & Pieces.

#SEO #DigitalMarketing #FacebookMessenger #VoiceSearch #GoogleAdsense #GoogleLocal #AMP
Read More


The Week In Search 28 Apr 2017

Read the 5 most important search updates w/e 28-Apr-2017: the Project Owl Fake News Offensive; Quality Filtering in the Local Pack; Google Assistant winning the battle of the PVAs; AMP disappearing from SERPs; Googlebot not listening to podcast audio; and a few further bits and pieces…

#GoogleSearch #GoogleLocal #StarRatings #MobileSearch #AMP #GoogleBot… Read More


The Week In Search SEO News 14 Apr 2017

What’s happened this week? We have Moz Local Ranking Factors Survey, Google showing review numbers, Google Maps Fake Listings, Google disavowing the disavow file and Facebook Instant Article CTAs and more… #GoogleLocal #StarRatings #GoogleSearchConsole #BackLinkProfile #Facebook #InstantArticles #EmailStrategy… Read More


The Week In Search 24 Feb 2017

This week’s updates and search snippets include: a Google My Business service area update; an announcement that Google and Bing take action on UK Piracy; findings that proximity upweighted in Local Pack ; a reduction in Google Star Rating threshold and advice to use caution with using the GSC URL Removal Tool. #GoogleMyBusiness, #GoogleSearch, #GoogleLocal, #StarRatings, #GoogleSearchConsole… Read More