Navigating Algorithm Changes: Stay Updated on Google Updates

 

Stay updated on Google Updates, confirmed and suspected, and changes to its algorithms with Belmore Digital’s Expert Digital Marketing & SEO Consultancy.

JB’s Digital Update 20th May 2024

2024-05-22T11:56:03+10:00Categories: Content Strategy & Creation, CRO and Conversions, Digital Marketing, JB's Digital Update, PPC & Paid Social, SEO, Social Media Management|Tags: , , , , , , , |

This weekโ€™s update brings you a mix of AI enhancements in search, a milestone for Netflix's ad tier, TikTok's new video experiment, and some unsettling news from Googleโ€™s deindexing spree. Keep up with the latest to stay ahead in the digital marketing game.

JB’s Digital Update 14th November 2023

2023-12-07T16:50:59+11:00Categories: Digital Marketing, Email & Customer Relations, JB's Digital Update, PPC & Paid Social, SEO, Social Media Management|Tags: , , , , , , , , , , , , , |

It didnโ€™t take 5 months to write this weekโ€™s digital update! ๐Ÿ“ฃ โœ… Meta Built Threads in 5 Months - What Were They Doing?;ย  โœ… Googleโ€™s Reviews Update Here But Now Going Dark;ย  โœ… Amazon in the FTC Naughty Corner this week;ย  โœ… Google Ads Gives You Full Funnel Options - Use Them; โœ… And remember that email automations are an easy win for CRM. ๐ŸŒŸAll that wrapped up in a handy blog post by me, your wise, wizened, JB ;-) Read on and enjoy! ๐ŸŒŸ

JB’s Digital Update 7th November 2023

2024-01-12T04:41:47+11:00Categories: Content Strategy & Creation, Digital Marketing, Email & Customer Relations, JB's Digital Update, PPC & Paid Social, SEO, Social Media Management, Technology & Development, Virtual Chief Digital Officer, Virtual Chief Marketing Officer|Tags: , , , , , , , , , , , , , , , , , , |

It's definitely not No News November around here! Facebook is rolling out subscriptions in the EU; Google's experience for EEAT goes in ever-decreasing circles; Newspapers bemoan their lot, ignoring their naughty past; Google's search secrets are revealed (kinda); and users want to buy from Small Businesses, you just have to remind them to do it.ย  All that wrapped up in a handy blog post by me, your experienced, expert, JB ;-) Read on!ย 

JBs Digital Update 10th October 2023

2023-12-07T18:09:34+11:00Categories: Content Strategy & Creation, Digital Marketing, JB's Digital Update, PPC & Paid Social, SEO, Social Media Management, Technology & Development, Virtual Chief Marketing Officer|Tags: , , , , , , , , , , , , , , , |

This week's digital excitement knows no bounds! Meta has released some Generative AI tools (nothing to do with the metaverse); Xitter is desperately trying to fill ad inventory; Google goes nuts with two core SEO updates in two months; Google Business Profiles finally link to your social profiles; and those naught bosses at Google have been revealed as trying to manipulate search results for increased revenue. Is nothing sacred? Read on for full details and please like, share, follow and subscribe for more of this every week.ย 

JB’s Digital Update 19th September 2023

2023-12-07T18:22:33+11:00Categories: Analytics & Performance, Content Strategy & Creation, CRO and Conversions, Email & Customer Relations, JB's Digital Update, SEO, Social Media Management, Technology & Development, Virtual Chief Digital Officer, Virtual Chief Marketing Officer|Tags: , , , , , , , , , , , , , , , , , , , , |

Attention all digital enthusiasts! Google's "Helpful Content Update" is here, rewarding high-quality content. But that's not all - TikTok is stepping up its game by incorporating Wikipedia snippets into its search results. Meanwhile, Google faces Antitrust proceedings in the U.S. And in email marketing, are we forgetting our mobile-first approach? Let's discuss!

JB’s Digital Update 29th August 2023

2023-12-07T18:09:18+11:00Categories: Analytics & Performance, Content Strategy & Creation, Digital Marketing, JB's Digital Update, PPC & Paid Social, SEO, Social Media Management, Technology & Development|Tags: , , , , , , , , , , , , , , , , , , , , |

What an exciting AI filled week itโ€™s been. Just like many other weeks recently. Some brands are now blocking GPTBot (until offered cash, no doubt), Lyft is slapping ads into its app, Meta is being useful, Google is actually stopping UA processing (sniff), and thereโ€™s been another Google Core Update to pontificate over. Interested? Dive in for more.ย 

How Social Media Management Can Help Grow Your Business

2024-02-17T10:16:42+11:00Categories: Analytics & Performance, Content Strategy & Creation, CRO and Conversions, Digital Marketing, Email & Customer Relations, SEO, Social Media Management|Tags: , , , , , , , , , , , , , , , |

๐Ÿ“ข Unlock the Power of Social Media Management and Grow Your Business! ๐ŸŒŸ ๐Ÿ‘‰ Are you looking to build your brand, reach a wider audience, and take your business to the next level? Look no further! ๐Ÿš€

Why Social Media Management Is Important For Business Success

2024-02-17T10:14:43+11:00Categories: Analytics & Performance, Content Strategy & Creation, CRO and Conversions, Digital Marketing, Email & Customer Relations, SEO, Social Media Management|Tags: , , , , , , , , , , , , , , , |

๐Ÿ’ผ Streamline your marketing efforts, maximise ROI, improve brand reputation, increase followers and website traffic, and boost sales. It's a necessity in today's competitive world. Get started now and reap the benefits! ๐Ÿš€๐Ÿ“ˆ

The Ultimate Guide to SMM for Businesses – Tips and Strategies to Maximise Your Results

2024-02-17T10:09:51+11:00Categories: Analytics & Performance, Content Strategy & Creation, CRO and Conversions, Digital Marketing, Email & Customer Relations, SEO, Social Media Management|Tags: , , , , , , , , , , , , , , , |

๐ŸŒ In today's interconnected world, social media is a game-changer for boosting your bottom line. It's time to harness its power to connect with customers, increase visibility, and drive traffic to your website. ๐Ÿค” Feeling overwhelmed? Don't worry! We've got you covered. ๐Ÿ’ผ๐Ÿ’ฅ

Mastering Content Strategy: Tips for B2B Business Owners, CEOs, and Marketing Managers

2024-02-17T10:07:46+11:00Categories: Analytics & Performance, Content Strategy & Creation, CRO and Conversions, Digital Marketing, SEO, Social Media Management|Tags: , , , , , , , , , , , , , , , |

๐Ÿ“ฃ Elevate Your B2B Success with Masterful Content Strategy! ๐Ÿ’ผโœจ Amplify your B2B brand to new heights with a masterful content strategy. Take the leap today! ๐Ÿ’ผ๐Ÿ’ฅ

5 Compelling Reasons Why B2B Business Owners Should Embrace Content Strategy and Creation

2024-02-17T10:01:28+11:00Categories: Analytics & Performance, Content Strategy & Creation, CRO and Conversions, Digital Marketing, SEO, Social Media Management|Tags: , , , , , , , , , , , , , , , |

๐Ÿš€โœจ Incorporating a content creation strategy can bring many benefits to B2B businesses. From building a brand identity to driving traffic to your website, supporting sales goals, boosting SEO ranking, and measuring results, content strategy serves as a comprehensive tool for business growth. ๐Ÿ“Š๐Ÿ’ช

Unlocking the Power of Content: A Comprehensive Guide to Creating an Effective Content Strategy and Creation Plan for Your Business

2024-02-17T09:59:22+11:00Categories: Analytics & Performance, Content Strategy & Creation, CRO and Conversions, Digital Marketing, SEO, Social Media Management|Tags: , , , , , , , , , , , , , , , |

๐Ÿ“ Content is more than just words; it's the key to capturing your audience's attention. But how do you create a content strategy that resonates with your target customers? Let us guide you through the process with our comprehensive article! โœจ

How to Create a Successful Paid Social or PPC Campaign

2024-02-17T09:56:10+11:00Categories: Analytics & Performance, Content Strategy & Creation, CRO and Conversions, Digital Marketing, PPC & Paid Social, SEO, Social Media Management, Technology & Development|Tags: , , , , , , , , , , , , , , , |

Unlock the secrets to a successful paid social or PPC campaign! ๐Ÿš€โœจ A well-executed campaign can drive traffic, boost conversions, and grow your business. Remember, marketing is an ongoing journey of evaluation and adaptation. ๐Ÿ“Š๐Ÿ’ช

The Power of Paid Socials and PPC in Digital Marketing

2024-02-17T09:53:34+11:00Categories: Analytics & Performance, Content Strategy & Creation, CRO and Conversions, Digital Marketing, PPC & Paid Social, SEO, Social Media Management, Technology & Development|Tags: , , , , , , , , , , , , , , , |

Harness the power of Paid Socials and PPC for digital marketing success! ๐Ÿš€๐Ÿ’ฅ Target your audience with precision, reaching them based on demographics, interests, and location. Get ahead in search engine results by using strategic keywords. ๐ŸŽฏโœจ

Mastering Paid Social and PPC: A Complete Guide to Boost Your Business

2023-06-06T16:31:44+10:00Categories: Analytics & Performance, Content Strategy & Creation, CRO and Conversions, Digital Marketing, PPC & Paid Social, SEO, Social Media Management, Technology & Development|Tags: , , , , , , , , , , , , , , , |

๐Ÿš€ Boost your business with Paid Social and PPC advertising! ๐Ÿ“ˆ Reach customers faster and more effectively with targeted ads on social media and search engines. ๐ŸŽฏโœจ

JB’s Digital Update 20th Dec 2022

2023-01-10T12:09:47+11:00Categories: CRO and Conversions, Digital Marketing, JB's Digital Update, SEO, SEO News, Social Media Management, Technology & Development|Tags: , , , , , , , , , , , |

Iโ€™ve got some final relevant updates before we finish 2022: Google Maps displays an "Offer Available" message under some business profile pins; Google Grinch releases a link spam update in December 2022; the ROI of personalised experiences is measured by audience performance; LinkedIn is used for content marketing. Read on to see how relevant they will be for 2023.

Google’s Mobile First Index Live For a Few Sites

2017-11-03T09:13:11+11:00Categories: SEO News|Tags: , , , , |

I'm kind of enjoying this approach from Google, of slowly rolling out the Mobile First Index. Don't scare the horses springs to mind. I think we'll see it gather pace in the next few months, once teething issues are ironed out, but it will still take a very long time for the Mobile First Index to roll out fully, if it ever does. Read this extract from TWIS SEO News & Updates 27th October 2017. #SEO #SEONews #MobileFirst #GoogleUpdates #SERP

SEO Bits & Pieces w/e 6th October 2017

2023-12-11T16:16:14+11:00Categories: SEO News|Tags: , , , , , |

Hooray, it's the SEO Bits and Pieces! I love 'em. This week's exciting cornucopia includes YouTube restricitng links; Google not being a grammer pedant, AMP getting all whizzbang and a couple of other SEO snippets. ย  This is an extract from TWIS SEO News & Updates 6th October 2017. You should read it regularly. It's good for your demeanour. #SEO #SEONews #YouTube #AMP #SERP #GoogleUpdates

Google Starts Testing Mobile First Index

2017-10-13T20:12:19+11:00Categories: SEO News|Tags: , , , , |

I'm excited by Google's forthcoming Mobile First Index.ย Google is already testing results in SERPs. I think it has the chance to shake up the search results majorly. I think it will also motivate some laggard websites to finally adopt a mobile-first approach, or even just acknowledge mobile. Read the Key Issues, Key Actions & Insights from this extract from TWIS SEO News & Updates 6th October 2017. #SEO #SEONews #MobileFirst #SERP #GoogleUpdates

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