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I’ve got some final relevant updates before we finish 2022: Google Maps displays an "Offer Available" message under some business profile pins; Google Grinch releases a link spam update in December 2022; the ROI of personalised experiences is measured by audience performance; LinkedIn is used for content marketing. Read on to see how relevant they will be for 2023.
What a week it was! Google span update, Facebook money woes, Elon buys Twitter, Kanye buys Parler, and YouTube & Netflix raise prices. Phew.
I'm kind of enjoying this approach from Google, of slowly rolling out the Mobile First Index. Don't scare the horses springs to mind. I think we'll see it gather pace in the next few months, once teething issues are ironed out, but it will still take a very long time for the Mobile First Index to roll out fully, if it ever does. Read this extract from TWIS SEO News & Updates 27th October 2017. #SEO #SEONews #MobileFirst #GoogleUpdates #SERP
Hooray, it's the SEO Bits and Pieces! I love 'em. This week's exciting cornucopia includes YouTube restricitng links; Google not being a grammer pedant, AMP getting all whizzbang and a couple of other SEO snippets. This is an extract from TWIS SEO News & Updates 6th October 2017. You should read it regularly. It's good for your demeanour. #SEO #SEONews #YouTube #AMP #SERP #GoogleUpdates
I'm excited by Google's forthcoming Mobile First Index. Google is already testing results in SERPs. I think it has the chance to shake up the search results majorly. I think it will also motivate some laggard websites to finally adopt a mobile-first approach, or even just acknowledge mobile. Read the Key Issues, Key Actions & Insights from this extract from TWIS SEO News & Updates 6th October 2017. #SEO #SEONews #MobileFirst #SERP #GoogleUpdates
I like this week's SEO Bits & Pieces. I think there is just the right mix of interesting information, helpful hints and slightly surprising questions that people still ask the Demi Gods of Google. All in all it's a nifty little read as an extract from TWIS SEO News & Updates 29th September 2017. #SEO SEONews #GoogleUpdates #HTTPS #GoogleLocal #AMP #InternationalSEO
I think Google confuses itself, but it really doesn't like admitting it. Apparently, the Fred Update wasn't really an update, or at least not a specific enough update to really give it a name and worry about it. It was just an every day BAU update, if you believe Google. Or something more, if you were hit by it. Read the full story at the link beneath, including making your site effectively algorithm proof. #SEO #SEONews #GoogleUpdates #SERP
This week's SEO News & Updates have had an extra 24 hours to mature due to the long weekend in Australia. I think they are even more tasty for it. Google is still denying Fred was an update. SEJ release another rubbish poll. Apple ditches Bing on Siri for Google. Google Shopping rejigged but only for EU. Plenty of smart speaker owners have given voice purchasing a go. And some delightfully distracting SEO Bits & Pieces. #SEO #SEONews #GoogleUpdates #MarketResearch #Bing #GoogleShopping #VoiceSearch
I like this week's SEO Bits & Pieces. It ranges across the gamut of small-scale SEO news and updates. There's a bit of Google update chatter, a touch of EU vs Google, some tidbits from Google engineers, and a couple of "teaching your grandmother to suck eggs moments". Follow the link to read the ins and outs of this week's SEO Bits & Pieces. #SEO #SEONews #GoogleUpdates #EUFine #Googlebot #MobileFirst #HTTP2
I like how one week Google is dissing the algo monitoring tools as scrapers, and the next.... Well, they kind of begrudgingly admit the tools are often right. Regrettably, though, Google declined to say when the tools are wrong, and by how much, or the updates the tools miss. Read the insights and recommended actions as a result of this revelation from Google. #SEO #SEONews #GoogleUpdates #SERP
I love it when a Google update rolls back and people get re-listed. A year after rolling out, the Google Local Possum Update has reversed for a bunch of filtered businesses. If you're still affected then you need to do something about it, now don't you? *cough* virtual offices. Read all about it in this extract from TWIS SEO News & Updates 08 Sept 2017. #SEO #SEONews #GoogleLocal #LocalSEO #GoogleUpdates
Well, Google is keen to give us teasers over the looming Mobile First Index. They are not complete answers, but are certainly pointers in the right direction. If you're not prepared for the Mobile First Index, you will be in for a shock, even though Google is planning on softening the blow as much as possible. Read more in this extract from TWIS SEO News & Updates w/e 08 Sept 2017. Oh, and don't forget to make sure your website is not just Mobile Friendly, but Mobile First. #SEO #SEONews #MobileFirst #GoogleUpdates #TechnicalSEO #UX
Click to read the latest SEO Bits and Pieces and find out what entertaining things Google and other have been up to. Contact me to discuss these Bits and Pieces and how implementing them might help your website to rank and perform better. #SEO #SEONews #Apple #Googlebot #GoogleSearchConsole #GoogleUpdates #MobileFirst
Read about the reported Google update around 25th June 2017. It's not been confirmed by Google (they rarely do), and the current chatter is that it focuses on content quality and backlinks. If you would like to discuss ways the impact this update may have had on your web business, and how to mitigate the potential risks of Google updates, please feel free to contact me. #SEO #GoogleUpdates #ContentQuality #BackLinkProfile
Read the latest SEO News & Updates for w/e 30th June 2017: - Google releases big update 25th June; - Canadian Supreme Court Orders Global Google De-Indexation; - Google's Mobile Test Tool Updated; - Google News Gets A Facelift; - Google Gives Very Incorrect 301 Redirect Advice; - As well as some exceptionally enlightening Bits & Pieces. #SEO #GoogleUpdates #MobileFirst #PageSpeed #GoogleNews #TechnicalSEO
In this free thought-piece, you can read actionable insights into the reasons for Google's Mobile First Index not hitting until 2018, and what to do about the ways the looming Mobile First Index could impact your website. Even though Google are delaying and back-tracking, you still need to take action. #SEO #MobileFirst #MobileSearch #GoogleUpdates
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