Some JB updates to kick February off in style: Google is ditching Optimize, it may be rolling functionality into GA4, Zuck is becoming Mr Efficiency, Ads add Negatives at Account Level, Local Reviews are important (and not), Short Form Video is where it's at for 2023. You'd better believe it baby.
Yet more excitement emerged at Twitter this week, so much that it's tricky keeping up. Facebook is laying off staff and Google is shutting various things while trying to make GA4 usable. Just another few days in Digital.
I'm really not sure about Yelp's hardline stance on review solicitation. I think it runs the risk of causing honest operators to sink down the Yelp listings, wile letting the spammers surf the line between right and wrong. If you are a local business soliciting Yelp reviews, you'd better be aware of this development. Read more in this extract from TWIS SEO News & Updates w/e 10th November 2017. #SEO #SEONews #Reviews #Yelp #FakeReviews #LocalSearch
Discover the actions to take to implement Google Posts in Google My Business and the benefits implementing Google Posts could have in your web business (Hint: Linkable Calls To Action & Buttons). #SEO #GooglePosts #GoogleMyBusiness
Read this thought-piece and insights into the ways of Fixing Google My Business Listings in this post from Belmore Digital and ways these insights and local SEO listings fixes could impact your web business. #SEO #LocalSEO #GoogleMyBusiness
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