SEO Bits & Pieces 1st December 2017 Yippee!! It’s the SEO Bits & Pieces for 1st December 2017. How about that as a fantastic way to start your Monday? Matt Cutts is a bit miffed with Google, but they have launched a donate button for charities directly in SERP. Read more in this an extract from TWIS SEO News & Updates 1st December 2017. #SEO #SEONews #Google #HREFLang #LocalSEO … Read More
New Direct Link for Local Business Reviews I absolutely love this little hack for generating a direct link for customers to review your business on Google. This is useful for businesses large and small – you should use it now. Without stepping into the mire of review solicitation, you can encourage customers to click the link and go straight to giving a review. How fantastic is that? Read more in this extract from TWIS SEO News & Updates 1st Dec 2017. #SEO #SEONews #LocalSEO #GoogleMyBusiness #Reviews … Read More
TWIS SEO News & Updates 1st December 2017 This week’s SEO News and Updates are a fantastic read, some excellent issues, key actions and key insights: Events Structured Data Spam Penalty; PageSpeed Hype Is Getting Silly; Knowledge Panels Spreading; Google’s SERP Snippets Lengthen; Generate a Direct Link For Local Reviews; As well as some exceptionally interesting SEO Bits & Pieces. #SEO #SEONews #StructuredData #KnowledgePanels #MetaTags #LocalSEO … Read More
SEO Bits & Pieces 17th November 2017 Hooray! It’s a happy Monday, when you get to start it by reading the SEO Bits & Pieces – a juicy and snackable collection of tempting morsels from the world of SEO, search and digital marketing. Do yourself a favour and read this extract from TWIS SEO News & Updates 17th November 2017. #SEO #SEONews #GoogleMaps #LocalSEO #Facebook #LinkBuilding … Read More
Reviews Most Important Local SEO Ranking Factor Honestly, you wait ages for a major SEO Ranking Factors study and then two come along at once: this one is a good one on Local SEO Ranking Factors. Somewhat unsurprisingly, it finds that Reviews (and websites!) are the most important local SEO Ranking Factors. It’s not quite as contentious as another recent study… Read more in this extract from TWIS SEO News & Updates w/e 17th November 2017. #SEO #SEONews #LocalSEO #Reviews #RankingFactors … Read More
TWIS SEO News & Updates w/e 17th November 2017 I’m excited by this week’s SEO News and Updates by a factor of 84. That’s roughly how many ranking factors have been covered by major providers. Reviews are the most important Local SEO factors; SEMRush’s ranking factors cause a stir; Shopping season gets underway with a SERP update; Trust Indicators are coming to Google News; AMP spammers get 3 month’s notice; As well as some exceptionally interesting SEO Bits & Pieces. #SEO #SEONews #LocalSEO #RankingFactors #KnowledgePanels #FakeNews #AMP … Read More
Google Posts Impact Rankings I’m coming round to Google Posts & have been recommending clients try them for a while. I think it’s an interesting outcome that using Google Posts currently appears to give you a minor local ranking boost. I wouldn’t expect this to last long however. Just one more reason to give them a go, especially if you run specials, or any events. Read this extract from TWIS SEO News & Updates 3rd November 2017. #SEO #SEONews #GooglePosts #LocalSEO #SearchRankings … Read More
Google Local Possum Update Rolled Back I love it when a Google update rolls back and people get re-listed. A year after rolling out, the Google Local Possum Update has reversed for a bunch of filtered businesses. If you’re still affected then you need to do something about it, now don’t you? *cough* virtual offices. Read all about it in this extract from TWIS SEO News & Updates 08 Sept 2017. #SEO #SEONews #GoogleLocal #LocalSEO #GoogleUpdates … Read More
New: Edit Google My Business Listings Directly In Search I love this new feature from Google! At last you can edit your Google My Business listing directly in search. You can’t edit everything, and you need to be logged in to the right account. This is a really good way to reduce friction for keeping Google listings up-to-date and correct. Read more in this post from TWIS SEO News & Updates w/e 08 Sept 2017. #SEO #SEONews #GoogleMyBusiness #GoogleLocal #LocalSEO … Read More
Google Says “Near Me” Near Dead Have you seen the picture of the Denver business with “near me” in its name? The lengths people will go to in order to rank for “near me” searches. Well, they will be very annoyed by this piece, from TWIS SEO News & Updates w/e 01 September 2017. It’s all about how Google stats show usage of “near me” and other location modifiers is dropping proportionally vs bare searches. Now, back to optimising Aaaaardvaaaark Plumbers for the new world of search. #SEO #SEONews #LocalSEO #GoogleLocal #KeywordResearch #MobileSearch … Read More
TWIS SEO News & Updates w/e 01 September 2017 Hooray! I was happy about Forbes etc nofollowing linkspam. Then I noted JavaScript-only sites miss 35% of traffic. Whoops! Google is caving to the EU – Goliath vs Goliath. I was right about dealing with recurring event content. Google popped stats about searchers not using “near me” as much. Finally, a Twitter trawl for the SEO Bits and Pieces, and TWIS SEO News & Updates w/e 01 Sept 2017 was done. Read it now so it doesn’t get lonely. #SEO #SEONews #LinkSpam #JavaScript #GoogleShopping #InformationArchitecture #LocalSEO … Read More
Google Local NEW Q&A Feature Now Live Click to read about the new Google Local Q&A feature that’s just gone live and tips on how to deal with questions and provide answers. Contact me to discuss creating, managing and optimising Google My Business listings and managing the new Q&A features. #SEO #SEONews #GoogleMyBusiness #LocalSEO #GoogleLocal #SERP … Read More
TWIS SEO News & Updates w/e 25 August 2017 Click to read the very latest SEO News and Updates for w/e 25 August 2017 and you will discover the following fabulous stories: – BrightEdge showing 57% of search now mobile; – Google’s attempt to mollify news publishers with subscription help ; – A brand new Q&A feature in Google Local.; – AMP ads get some supercharged speed; – Google picks a single canonical, even if you try your best to confuse it; – As well as some newsy, snippety SEO Bits & Pieces. #SEO #SEONews #MobileSearch #GoogleNews #LocalSEO #AMP #CanonicalURLs … Read More
Google My Business Sneaks Out Action URLs Read about how Google My Business has quietly sneaked out action URLs into the GMB dashboard, and find out what the actions you can add are, and how to add them to your Google My Business listing. Contact me to discuss implementation of this potential conversion-driving conversion feature for your business. #SEO #GoogleMyBusiness #LocalSEO #Conversions … Read More
Are You Checking Your GMB Pages for Mystery Updates? Read this guide to Checking Your GMB Pages for Mystery Updates, as well as detailed tips on how to spot and rectify these pesky incorrect and unwanted alterations. Contact me to discuss surfacing and managing your locations in Google search. #SEO #GoogleMyBusiness #GoogleLocal #LocalSEO … Read More
TWIS SEO News & Updates w/e 04 August 2017 Read the TWIS SEO News and Updates for w/e 4th August 2017. This week there are a bunch of interesting stories to read, including: – Google Reveals Two Secret Google Search Console Features; – Google Demonstrates How Googlebot Web Rendering Works; – Two Google Algorithm Flaws Exposed; – Only 20% of Clicks Now Go to No.1 – New CTR Study; – Are You Checking Your GMB Pages for Mystery Updates?; – As well as some fabulously fascinating Bits & Pieces. #SEO #GoogleSearchConsole #Googlebot #WebSpam #LocalSEO #ClickThroughRates … Read More
Fixing Google My Business Listings Read this thought-piece and insights into the ways of Fixing Google My Business Listings in this post from Belmore Digital and ways these insights and local SEO listings fixes could impact your web business. #SEO #LocalSEO #GoogleMyBusiness… Read More
SEO Mid-2017: Local SEO Read this thought-piece to get an understanding of the changes in Local SEO in 2017, how it is getting slightly creepy, and how it’s really starting to connect with social. #SEO #LocalSEO #Reviews #SoLoMo… Read More
The State of SEO in Mid 2017 Discover the 5 major factors driving SEO, and organic search, at the mid-point of 2017 and understand where Google and others will push the market over the next 12-18 months. It covers the Mobile First Index; AI & Machine Learning; Content Quality; Technical SEO; and Local SEO. #SEO #MobileSearch #LocalSEO #TechnicalSEO #ArtificialIntelligence… Read More