Google’s Mobile First Index Will Show In Your Log Files At last! Google has almost answered how we will know when our sites are being served from the looming Mobile First Index. The answer, as always, will be in your log files. Those unassuming heroes of the internet which hold so many secrets, yet lie unloved in the corners of your web servers. Read about how to do it in this extract from TWIS SEO News & Updates 15th December 2017. #SEO #SEONews #MobileFirst #LogFiles #Googlebot … Read More
TWIS SEO News & Updates 15th December 2017 It’s the last Week In Search before Christmas, and even though it’s mid-December with the snow / suntan laying deep and crisp and even, there are a few crackerjack stories you should read, if you know what’s good for you. Read them now, they’ll make your hair shiny, soft and manageable. Oh, and Happy Christmas! 🙂 #SEO #SEONews #MetaTags #MobileFirst #GoogleSearchConsole #SEOGuides … Read More
Google Testing Mobile SERPs With Almost No Organic Results The next evolution of SERPs is being tested, and I don’t think it will go down well with webmasters. How about SERPs with only 2-5 organic listings on mobile? That would make the competition for first pages listings (and traffic) really quite intense. And don’t forget this is part of Google’s shift towards delivering the answer in SERP. Read more in this extract from TWIS SEO News & Updates 8th December 2017. #SEO #SEONews #Google #MobileFirst #SERP … Read More
Google’s Mobile First Index Live For a Few Sites I’m kind of enjoying this approach from Google, of slowly rolling out the Mobile First Index. Don’t scare the horses springs to mind. I think we’ll see it gather pace in the next few months, once teething issues are ironed out, but it will still take a very long time for the Mobile First Index to roll out fully, if it ever does. Read this extract from TWIS SEO News & Updates 27th October 2017. #SEO #SEONews #MobileFirst #GoogleUpdates #SERP … Read More
TWIS SEO News & Updates w/e 27 October 2017 I love this week’s SEO News & Updates. They are full of useful and interesting information from SEO and Digital Marketing: Pruning Content Doesn’t Work; International Search Just Got Harder; US businesses can now take bookings from their GMB listing.; Mobile First Index Live For A Few Sites; Google Launches Mobile Payments; As well as some exceptionally interesting SEO Bits & Pieces. #SEO #SEONews #GooglePanda #GoogleSearch #GoogleMyBusiness #MobileFirst #MobilePayments … Read More
New SiteLinks Format Being Tested By Google The numerous shades of blue company is at it again, testing new SiteLinks layouts which look suspiciously like they are Mobile First ones. You think anything may be in the offing? I wonder if single-column, left-aligned, link lists have worked for any big companies in the past. Hmmm. Mobile first AND retro in one fell swoop. Read this extract from TWIS SEO News & Updates 20th October 2017. #SEO #SEONews #SERP #MobileFirst … Read More
Google Starts Testing Mobile First Index I’m excited by Google’s forthcoming Mobile First Index. Google is already testing results in SERPs. I think it has the chance to shake up the search results majorly. I think it will also motivate some laggard websites to finally adopt a mobile-first approach, or even just acknowledge mobile. Read the Key Issues, Key Actions & Insights from this extract from TWIS SEO News & Updates 6th October 2017. #SEO #SEONews #MobileFirst #SERP #GoogleUpdates … Read More
TWIS SEO News & Updates w/e 6th October 2017 I think the very latest SEO News and Updates for w/e 6th October 2017 make for great reading: Google Ends First Click Free – Allows Cloaked Spam Instead; Danny Sullivan Joins Google In “Undefined” PR Role; Google’s Mobile First Index Has Started Testing; Apple Kills Online Advertising (Nearly); More Organic Clicks Going to Paid; As well as some exceptionally interesting SEO Bits & Pieces. Read it now. #SEO #SEONews #Google #MobileFirst #Apple #AdStrategy #SERP #ClickThroughRates … Read More
SEO Bits & Pieces w/e 22 Sept 2017 I like this week’s SEO Bits & Pieces. It ranges across the gamut of small-scale SEO news and updates. There’s a bit of Google update chatter, a touch of EU vs Google, some tidbits from Google engineers, and a couple of “teaching your grandmother to suck eggs moments”. Follow the link to read the ins and outs of this week’s SEO Bits & Pieces. #SEO #SEONews #GoogleUpdates #EUFine #Googlebot #MobileFirst #HTTP2 … Read More
Google: Four Things to Get Right for Mobile First Index Well, Google is keen to give us teasers over the looming Mobile First Index. They are not complete answers, but are certainly pointers in the right direction. If you’re not prepared for the Mobile First Index, you will be in for a shock, even though Google is planning on softening the blow as much as possible. Read more in this extract from TWIS SEO News & Updates w/e 08 Sept 2017. Oh, and don’t forget to make sure your website is not just Mobile Friendly, but Mobile First. #SEO #SEONews #MobileFirst #GoogleUpdates #TechnicalSEO #UX … Read More
TWIS SEO News & Updates w/e 08 Sept 2017 Wow, exciting stories for this week’s SEO News & Updates. Google listed critical factors for Mobile First. I was pleased that I could edit Google My Business listings directly in search. Google is using AMP URLs for Featured Snippets. The Google Search Console Beta program expanded – were you included? Google Local partially rolled back its Possum Update. The Bits and Pieces delivered on social media and links. Good reading if you ask me! #SEO #SEONews #MobileFirst #GoogleMyBusiness #FeaturedSnippets #GoogleSearchConsole #GoogleLocal … Read More
SEO Bits & Pieces w/e 25 August 2017 Click to read the latest SEO Bits and Pieces and find out what entertaining things Google and other have been up to. Contact me to discuss these Bits and Pieces and how implementing them might help your website to rank and perform better. #SEO #SEONews #Apple #Googlebot #GoogleSearchConsole #GoogleUpdates #MobileFirst … Read More
AMP Ads Get Even Faster Click here to read about how AMP ads are getting even faster and what you need to do to create the ads, or display those ads on your website to make more money. Contact me to discuss how to implement AMP on your website. #SEO #SEONews #AMP #AdStrategy #MobileFirst #Revenue … Read More
57% of Google Search Traffic Now Mobile Click to read about BrightEdge’s latest research showing that mobile device traffic now account for 57% of search and how to check the mobile / desktop split in your market sector versus your site’s performance. Contact me to discuss how to optimise your site so it appears as often as it should do in mobile search. #SEO #SEONews #MobileSearch #MobileFirst #KeywordResearch #GoogleAnalytics … Read More
Digital Things of Interest 01 August 2017 Read these Digital Things of Interest for 01 August 2017, which includes: – 3 mistakes people make with CTA buttons, from Gill Andrews; – The news that Google Photos 3 is out, and it’s sharing your pics automatically; – 6 mistakes people commonly make with CRO; – Adobe catches up with the world and realises mobile experiences aren’t all that hot. #DigitalMarketing #Conversions #CRO #MobileFirst #UserExperience #GooglePhotos … Read More
Google Claims Hidden Content Fine in Mobile First Index Google has claimed that hidden content will be fine under the looming Mobile First Index. I can’t see it working for search rankings, but, as I say in this post, if that is the case, then welcome to spam land. If you would like to discuss ways to check your website and get it Mobile First ready, then please feel free to contact me. #SEO #MobileFirst #MobileStrategy … Read More
Google’s Mobile First Index Will Be A Staged Rollout So, Google will be rolling out its Mobile First Index to individual sites in a staged rollout. This is such a slowly, slowly approach, that you can’t help but wonder if the project is stalling, or if the change will be so substantial it will be earth-shattering for search results, even though Google is PR-heavy on the “nothing substantial will change” message. Read about it now. You need to get your site Mobile First ready, as being mobile friendly is just not enough. If you would like to discuss ways to become Mobile First, or check current status, please feel free to contact me. #SEO #MobileFirst #MobileSearch #MobileStrategy … Read More
TWIS SEO News & Updates w/e 07 July 2017 There’s a bunch of interesting SEO news covered in TWIS w/e 07 July 2017. Not many specific updates, but some entertaining thoughts, opinions, and some slightly daft questions from webmasters. You should read it to find out more about these topics: – New Adsense Native Ads Potentially Breach Webmaster Guidelines; – Why is LinkSpam Being Ignored?; – Mobile First Staged Rollout; – Google Posts Not Quite Ready; – Hidden Content “Fine” in Mobile First; – As well as some remarkably riveting Bits & Pieces. #SEO #GoogleAdsense #MobileFirst #LinkSpam #GooglePosts … Read More
Google Test My Site Tool Updated Find out about the latest updates to Google’s Test My Site Tool in this post. It’s a link / email magnet, but it does have some handy and redeeming features. If you would like to discuss the ways page speed could impact your web business, and improve traffic and conversions, please feel free to contact me. #SEO #MobileFirst #PageSpeed #TechnicalSEO … Read More
TWIS SEO News & Updates w/e 30 June 2017 Read the latest SEO News & Updates for w/e 30th June 2017: – Google releases big update 25th June; – Canadian Supreme Court Orders Global Google De-Indexation; – Google’s Mobile Test Tool Updated; – Google News Gets A Facelift; – Google Gives Very Incorrect 301 Redirect Advice; – As well as some exceptionally enlightening Bits & Pieces. #SEO #GoogleUpdates #MobileFirst #PageSpeed #GoogleNews #TechnicalSEO … Read More