SERP

All content tagged as being related to SERP (search engine results pages) and related topics.

Digital Marketing: The Key to Reaching Customers and Boosting Growth

2023-05-21T21:34:12+10:00Categories: Analytics & Performance, Content Strategy & Creation, Digital Marketing, Email & Customer Relations, PPC & Paid Social, SEO, SEO Tutorials, Social Media, Technology & Development|Tags: , , , , , , , |

Digital marketing is essential for reaching customers and driving business growth in the current digital age. A comprehensive digital marketing plan involves employing different components such as email marketing, social media marketing, content marketing, influencer marketing, and search engine marketing. 🌐 📈

A Step-by-Step Guide to Creating a Digital Marketing Plan

2023-05-21T21:09:45+10:00Categories: Analytics & Performance, Content Strategy & Creation, Digital Marketing, Email & Customer Relations, PPC & Paid Social, SEO, SEO Tutorials, Social Media, Technology & Development|Tags: , , , , , , , |

🚀 Get ready to conquer the digital world! 🌐 📈 🎉 Get started now and unlock your business's digital potential! Let's make magic happen together. 🌟💼

Release the Monster of Digital Marketing

2023-05-21T21:11:33+10:00Categories: Content Strategy & Creation, Digital Marketing, Email & Customer Relations, PPC & Paid Social, SEO, SEO Tutorials, Social Media|Tags: , , , , , , , |

Releasing the monster of digital marketing requires a strategic approach aligned with objectives, targeting the right audience, leveraging engaging content, testing campaigns and staying ahead of the game.

Why SEO is the Foundation of a Holistic Digital Marketing Ecosystem?

2023-05-18T20:28:37+10:00Categories: Digital Marketing, SEO, SEO Tutorials|Tags: , , , |

SEO is a critical component of digital marketing that helps businesses get discovered online. It increases website traffic, builds brand awareness and enables businesses to understand their target audience better. It is also a cost-effective marketing strategy with potential long-term benefits that far outweighs the initial investment.

Google Increases SERP Snippets

2022-08-13T17:20:24+10:00Categories: SEO News|Tags: , , , |

What’s this about? I don’t know many people who are pleased about Google lengthening snippets in SERPs. Essentially, this is a drive to lessen traffic to a destination website (who clicks anymore?) by providing an immediate answer in search. It is also about providing a [...]

SEO Bits & Pieces 24th November 2017

2017-12-02T07:46:39+11:00Categories: SEO News|Tags: , , , , |

Wa-hey! It's the joyous bundle of gooey Google news known as the SEO Bits & Pieces. It's chick-full of tasty niblets form the world of SEO and search, and should be read by all and sundry immediately and without delay. Read this exciting extract from TWIS SEO News & Updates 24th November 2017 right now. #SEO #SEONews #StructuredData #SERP #FakeReviews

Featured Snippets Disappearing From SERPs

2017-12-02T07:24:46+11:00Categories: SEO News|Tags: , , , , |

Google's Featured Snippets are disappearing from SERPs. They're not gone wholly, but Google seems to be rolling back plenty and replacing with Knowledge Panels. Perhaps Google has realised that webmasters have started to game these and the quality has suffered somewhat - a lot of those I see are poor. Read more now in this extract from TWIS SEO News & Updates 24th November 2017. #SEO #SEONews #FeaturedSnippets #KnowledgePanels #SERP

Google Introduces 8 Trust Indicators to News Stories

2017-11-24T18:00:33+11:00Categories: SEO News|Tags: , , , , |

In another effort to stem fake news, Google is working with a peak body, and news publishers to generate additional trust symbols to surface in search. Naturally, this will favour Google's new best mates the news publishers. Read more in the extract from TWIS SEO News & Updates 17th November 2017. #SEO #SEONews #GoogleNews #FakeNews #SERP

Google’s Mobile Product Panel Expands Massively

2017-11-24T17:41:18+11:00Categories: SEO News|Tags: , , , , |

Google almost always gives an ecommerce update just before the Thanksgiving turkey goes in the oven, and just in time for the shopping season kick-off. This one focuses on product panels on mobile and enlarges them with space for an ad or two. It's getting harder to spot organic results. Read more about it in this extract from TWIS SEO News & Updates 17th November 2017. #SEO #SEONews #SERP #Mobile #KnowledgePanels

Google To Crack Down on AMP Spammers

2017-11-23T19:41:23+11:00Categories: SEO News|Tags: , , , , , |

In a continuation of the traditional cat & mouse game of search, Google is about to put a stop to those sites which put teaser content up on AMP pages, rather than the same content as the canonical URL. Oddly, they are giving three month's notice of the change. Possibly this is because some of the offenders are their new best mates, the big news publishers. Read more in this extract from TWIS SEO News & Updates 17th November 2017. #SEO #SEONews #AMP #webspam #CanonicalURLs #SERP

Website Ranking Factors 2017 from SEMRush Cause A Stir

2018-10-17T16:47:18+11:00Categories: SEO News|Tags: , , , |

I applaud SEMRush for publishing their SEO Ranking Factors Study, even if it caused a bit of a kerfuffle in SEO land. I think it's great when big toolsets use their processing power to produce information which is insightful and useful. Read more in this extract from TWIS SEO News & Updates 17th November 2017. #SEO #SEONews #RankingFactors #SERP

Google Gives News Publishers New Knowledge Graph Panels

2017-11-14T21:06:22+11:00Categories: SEO News|Tags: , , , , , |

I'm really pleased that Google is taking steps to try and counter fake news. It's about time. Even if they are only little ones, it's better than nothing. These new publisher Knowledge Graph panels should give users more certainty about the source of their information before clicking share. Read this extract from TWIS SEO News & Updates w/e 10th November 2017. #SEO #SEONews #FakeNews #KnowledgeGraph #SERP #Google

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