Google Events Structured Data Penalty

Google is flexing its muscles with regard to structured data spam.

If you are caught abusing the events markup, you may receive a manual action, blocking all rich snippet results from your domain appearing in SERPs.

If you have been relying on rich snippets to drive traffic this could have a severe impact on your business.

Read more in this superb extract from TWIS SEO News & Updates 1st December 2017.

#SEO #SEONews #StructuredData #RichSnippets #Webspam #GooglePenalties
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Google Wants To Drop Structured Data

Just when you’ve started to get your head round Structured Data, Google wants to do without it.

(That doesn’t mean you shouldn’t use it, you should).

Eventually, Google’s dream is to have flexible enough algorithms to be able to properly deconstruct and reconstruct the data trapped in all our web pages and apps. Using AI.

All good fun, but a long way away yet.

#SEO #SEONews #StructuredData #JSON #RichSnippets
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The Week In Search 18 August 2017

Click here to read the very latest SEO News and Updates for w/e 18th August 2017. It is packed with a fine array of news, insights, and actions to keep your SEO tip-top:

– Google Sends Out HTTPS Warnings;
– Google Issues Structured Data Spam Manual Actions;
– Google Releases 6 Second Video Previews in Mobile Search;
– 33% Increase in Voice Search Languages;
– How to Block Your Staging Server;
– As well as some exceptionally interesting Bits & Pieces.

#SEO #HTTPS #StructuredData #MobileSearch #VoiceSearch #WebDev
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Google Local Restaurant Menu Tab

At last! Google Local, in the US at least, is showing a menu tab for some restaurants. I can’t wait to be rid of the horrible PDF download, pinch and zoom. Read about it & how to move from PDF to HTML and structured data.

If you would like to discuss ways to structured data can help your web visibility, please feel free to contact me.

#GoogleLocal #StructuredData #Redirects

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