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JB’s Digital Update 26th September 2023

2023-09-25T20:53:50+10:00Categories: Analytics & Performance, Content Strategy & Creation, CRO and Conversions, Digital Marketing, Email & CRM, JB's Digital Update, PPC & Paid Social, SEO, Social Media, Technology & Development, Virtual Chief Digital Officer|Tags: , , , , , , , , , , , , , , , , , , , |

It’s all money, money, money this week with X and Meta going pay-to-play in different ways; Google upsetting some people with auto GA4 setup before bringing it home with a handy ecommerce report; and finally some useful insights on Landing Page Optimisation from the Think with Google team, just in time for the Spending Season. Good stuff to read / watch / listen to. Check it out now.

Decoding Online Advertising: PPC vs. Paid Social

2023-09-06T03:20:04+10:00Categories: Analytics & Performance, Content Strategy & Creation, CRO and Conversions, Digital Marketing, PPC & Paid Social, SEO, Social Media|Tags: , , , , , , , , , , , , , |

📊💪 In the realm of online advertising, Google Ads (PPC) and Facebook Ads (Paid Social) stand as giants. Your choice between them hinges on factors like budget, target audience, and goals. The key lies in teaming up with experts. Trust Belmore Digital to steer your advertising journey towards victory.

JB’s Digital Update 22nd August 2023

2023-08-21T16:38:58+10:00Categories: Content Strategy & Creation, Digital Marketing, JB's Digital Update, PPC & Paid Social, SEO, Social Media, Technology & Development, Virtual Chief Digital Officer, Virtual Chief Marketing Officer|Tags: , , , , , , , , , , , , , , , , , |

In this week's digital news roundup, we delve into Google Ads' new AI Assistant, Twitter's recent changes, and Google's stance on AI-generated content. We also explore YouTube's latest strategies against AdBlockers and its new linking features. Lastly, we touch upon some valuable insights from MozCon on Local SEO. Curious to know more about these developments and how they can impact your digital marketing strategy? Let's dive in and dissect what these updates could mean for your business. :)

JB’s Digital Update 8th August 2023

2023-08-08T20:00:04+10:00Categories: Analytics & Performance, Content Strategy & Creation, CRO and Conversions, Digital Marketing, Email & Customer Relations, JB's Digital Update, PPC & Paid Social, Social Media|Tags: , , , , , , , , , , , , , , , , |

This week: Google doesn’t shut something down for once; X, TikTok and Meta do surprising things; Google Business gets shown a bit of love; Generative Search gives some crumbs of exposure for its content-pilfering; and YouTube releases some interesting research which says (shock) people love video. Charming, exciting and annoying all in one handy readable post. Read on and enjoy. 

JB’s Digital Update 1st August 2023

2023-08-01T01:52:49+10:00Categories: Analytics & Performance, Content Strategy & Creation, CRO and Conversions, Digital Marketing, Email & Customer Relations, JB's Digital Update, PPC & Paid Social, Social Media|Tags: , , , , , , , , , , , , , |

This week all manner of excitement unleashed itself on Twitter / X / X-TAFKAT as it rebranded itself in a very janky manner - this will be a case study in future years; Google, FB and others had recession-defying ad revenue increases; TikTok is muscling in on text, Google Ads is pushing us inexorably towards Performance Max campaigns, and I go on a bit of a rant about the idiocy of email open rates. Fun!

JB’s Digital Update 18th July 2023

2023-07-19T11:13:56+10:00Categories: JB's Digital Update, Social Media|Tags: , , , , |

Unless you’ve been hiding out under a rock, or sitting on a desert island carelessly whittling away, you will have noticed that all is not well in the rarified lands of social media and billionaire willy-wavers. Let’s have a look at three things that have been going on and what the future may hold for those of you who need to know for social media management purposes. 

How SMM Can Help Grow Your Business

2023-06-11T17:13:35+10:00Categories: Analytics & Performance, Content Strategy & Creation, CRO and Conversions, Digital Marketing, Email & Customer Relations, SEO, Social Media|Tags: , , , , , , , , , , , , , , , |

📢 Unlock the Power of Social Media Management and Grow Your Business! 🌟 👉 Are you looking to build your brand, reach a wider audience, and take your business to the next level? Look no further! 🚀

Why SMM Is Essential For Business Success

2023-06-09T21:10:58+10:00Categories: Analytics & Performance, Content Strategy & Creation, CRO and Conversions, Digital Marketing, Email & Customer Relations, SEO, Social Media|Tags: , , , , , , , , , , , , , , , |

💼 Streamline your marketing efforts, maximise ROI, improve brand reputation, increase followers and website traffic, and boost sales. It's a necessity in today's competitive world. Get started now and reap the benefits! 🚀📈

The Ultimate Guide to SMM for Businesses – Tips and Strategies to Maximise Your Results

2023-06-09T21:10:16+10:00Categories: Analytics & Performance, Content Strategy & Creation, CRO and Conversions, Digital Marketing, Email & Customer Relations, SEO, Social Media|Tags: , , , , , , , , , , , , , , , |

🌐 In today's interconnected world, social media is a game-changer for boosting your bottom line. It's time to harness its power to connect with customers, increase visibility, and drive traffic to your website. 🤔 Feeling overwhelmed? Don't worry! We've got you covered. 💼💥

Mastering Content Strategy: Tips for B2B Business Owners, CEOs, and Marketing Managers

2023-06-06T17:19:34+10:00Categories: Analytics & Performance, Content Strategy & Creation, CRO and Conversions, Digital Marketing, SEO, Social Media|Tags: , , , , , , , , , , , , , , , |

📣 Elevate Your B2B Success with Masterful Content Strategy! 💼✨ Amplify your B2B brand to new heights with a masterful content strategy. Take the leap today! 💼💥

5 Compelling Reasons Why B2B Business Owners Should Embrace Content Strategy and Creation

2023-06-06T17:21:11+10:00Categories: Analytics & Performance, Content Strategy & Creation, CRO and Conversions, Digital Marketing, SEO, Social Media|Tags: , , , , , , , , , , , , , , , |

🚀✨ Incorporating a content creation strategy can bring many benefits to B2B businesses. From building a brand identity to driving traffic to your website, supporting sales goals, boosting SEO ranking, and measuring results, content strategy serves as a comprehensive tool for business growth. 📊💪

Unlocking the Power of Content: A Comprehensive Guide to Creating an Effective Content Strategy and Creation Plan for Your Business

2023-06-06T17:17:18+10:00Categories: Analytics & Performance, Content Strategy & Creation, CRO and Conversions, Digital Marketing, SEO, Social Media|Tags: , , , , , , , , , , , , , , , |

📝 Content is more than just words; it's the key to capturing your audience's attention. But how do you create a content strategy that resonates with your target customers? Let us guide you through the process with our comprehensive article! ✨

How to Create a Successful Paid Social or PPC Campaign

2023-06-06T16:31:35+10:00Categories: Analytics & Performance, Content Strategy & Creation, CRO and Conversions, Digital Marketing, PPC & Paid Social, SEO, Social Media, Technology & Development|Tags: , , , , , , , , , , , , , , , |

Unlock the secrets to a successful paid social or PPC campaign! 🚀✨ A well-executed campaign can drive traffic, boost conversions, and grow your business. Remember, marketing is an ongoing journey of evaluation and adaptation. 📊💪

The Power of Paid Socials and PPC in Digital Marketing

2023-06-06T16:31:40+10:00Categories: Analytics & Performance, Content Strategy & Creation, CRO and Conversions, Digital Marketing, PPC & Paid Social, SEO, Social Media, Technology & Development|Tags: , , , , , , , , , , , , , , , |

Harness the power of Paid Socials and PPC for digital marketing success! 🚀💥 Target your audience with precision, reaching them based on demographics, interests, and location. Get ahead in search engine results by using strategic keywords. 🎯✨

JB’s Digital Update 13th Dec 2022

2022-12-14T10:56:03+11:00Categories: Digital Marketing, JB's Digital Update, SEO, Social Media, Technology & Development|Tags: , , , , , , , , , , , , , , , |

This week's digital update is a cornucopia of tech releases from the majors, a big Google update, and more entertaining Twitter shenanigans. All in delightfully tasteful seasonal wrapping and commentated by JB.

What’s the best social platform for your products & services?

2023-06-06T20:37:38+10:00Categories: Analytics & Performance, CRO and Conversions, Digital Marketing, PPC & Paid Social, Social Media|Tags: , , , , , , , , , , , |

As another year draws to a frantic close, it tends to be a time of reflection as well as (in)digestion. So, in that vein, I’m asking: What’s the best social media platform you’ve used so far to promote your products & services? Which platform topped your list for 2022? Will it be the same for 2023? Let me know your thoughts!

JB’s Digital Update 6th Dec 2022

2022-12-06T12:51:47+11:00Categories: Analytics & Performance, CRO and Conversions, JB's Digital Update, PPC & Paid Social, SEO|Tags: , , , , |

JB's update this week brings you: The Metaverse is in the news as some people have heard of it; GA4 (beta) adds old metrics as new ones, your homepage is terrifically important; Microsoft and Twitter both make a play for expanded ad options and business. All lovingly commented on by your genial host, JB. Read it now.

JB’s Digital Update 8th Nov 2022

2022-11-08T21:10:24+11:00Categories: Analytics & Performance, Digital Marketing, JB's Digital Update, PPC & Paid Social, SEO News, Social Media|Tags: , , , , , , , |

Yet more excitement emerged at Twitter this week, so much that it's tricky keeping up. Facebook is laying off staff and Google is shutting various things while trying to make GA4 usable. Just another few days in Digital.

Twitter Doubles Tweet Length

2017-11-16T22:17:36+11:00Categories: SEO News, Social Media|Tags: , , , , |

Who doesn't love Twitter? That rambunctious well of pithy brevity and censorious outrage has just doubled tweet length, causing social media marketers to urgently rewrite six-month's worth of tweets which were calendared in Hootsuite. There are other things you need to do. Read the post for key actions and follow me on Twitter: @BelmoreDigital. This is an extract from TWIS SEO News & Updates 10th November 2017. #SEO #SEONews #SocialMedia #Twitter #ContentMarketing

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